BrandSpot
Our podcast, BrandSpot, is all about helping marketers and entrepreneurs grow their brands.With professional insights, helpful tips and resources, each episode delves deep into the details of the branding process.The program is designed to help marketers and entrepreneurs bridge the gap between strategy, communication and market growth. Hundreds of brand and marketing professionals from all over the world participate in discussions on branding strategies, top tools, selling strategies, brand positioning, neuroscience, brand personality, messaging, storytelling, brand identity and brand experience, etc.
BrandSpot
Latest Episodes
Episode 25 - Lucy Balona
In this episode of BrandSpot, I’m joined by Lucy Balona from the Cancer Association of South Africa (CANSA). We explore the vital work CANSA is doing to support individuals and families affected by cancer across South Africa, as t...
Episode 24 - Kelly Hiller & Bailey Leffler
In this episode of BrandSpot, I’m joined by Kelly Hiller, Chief Marketing Officer, and Bailey Leffler, Director of Brand at Purdue University. We explore how Purdue has built one of the most tr...
Episode 23 - Jhon Parra
In this episode of BrandSpot, I’m joined by Jhon Parra, Leader of Customer Experience in Transformation and Evolution at Protección. We discuss how digital transformation is redefining the company’s channels and the way it serves its customers....
Episode 22 - Kingsley Jackson
In this episode of BrandSpot, I’m joined by Kingsley Jackson, CEO of Gastec, to discuss how innovation in gas technology is shaping energy solutions across Sub-Saharan Africa.We explore Gastec’s recent recognition as “Most Innovative Ga...
Episode 21 - Abeer El-Leithy
In this episode of BrandSpot, I sit down with Abeer El-Leithy, CEO and co-founder of Momken For Her, to explore how purpose-driven entrepreneurship can unlock opportunity for women at every stage of their careers.We talk about Abeer’s j...