Unlocking Africa
Terser Adamu, who is an Africa Business Strategist, International Trade Adviser, and Director at ETK Group, hosts the award-nominated Unlocking Africa Podcast. During each episode he shares his thoughts on how to unlock Africa’s economic potential in the 21st century. This is delivered through engaging and thought-provoking discussions with innovators, entrepreneurs, investors, policymakers, and business leaders who are unlocking Africa’s economic potential. Whether you're a business leader, an aspiring entrepreneur, have a comfortable side hustle, or want to take your business to the next level, each episode is jam-packed with information and insight that will enable you to take immediate action and implement key strategies to successfully launch and grow your business in Africa.
Unlocking Africa
Creative Awakening: Growing and Investing in Africa’s Creative Industries and Sports Business with Marie Lora-Mungai
Episode #75 with Marie Lora-Mungai, who is an investor, strategic advisor, and entrepreneur specialising in the African Creative Industries and Sports Business, with an 18-year experience spanning 27 countries on the continent. She is the publisher of the popular newsletter HUSTLE & FLOW about investment opportunities in the African entertainment space.
Marie is also the founder and CEO of Restless Global, which is a strategic advisory and content development company specialising in the African entertainment space, the cultural and creative industries (CCI), sports business, technology, and media.
What We Discuss With Marie
- Do you think the rest of the world is recognising and embracing the "creative and commercial potential" inherent in African stories, and how is this newfound awareness translating into opportunities?
- Are African music, film, and culture the biggest exports that the continent currently has, and do you think we fully leverage their soft power to propel Africa forward?
- How can Africa optimise its creative and knowledge industries and harness its soft power effectively to propel itself forward?
- You worked on a project with UNESCO to produce the first comprehensive study of the film and audiovisual industries in Africa’s 54 countries. What were the key themes and findings of the report?
- What advice would you give to aspiring filmmakers and content creators who are interested in tapping into the African media and creative industry?
- And much more...
Full show notes and resources can be found here: Unlocking Africa show notes
Did you miss my previous episode where I discuss Unleashing Growth: Why African Startups Should Master the Art of Sales and Business Development with Gerald Black? Make sure to check it out!
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Connect with Terser on LinkedIn at TerserAdamu, and Twitter @TerserAdamu
Connect with Marie on LinkedIn at Marie Lora-Mungai, and Twitter @MarieLoraMungai
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