Web3 CMO Stories
Web3 CMO Stories is the podcast for marketing leaders and founders building in the next web, where blockchain, AI and immersive technology meet.
Every week, host Joeri Billast sits down with founders, CMOs and thought leaders to unpack how brands grow visibility and trust when technology rewrites the rules. No hype and no jargon: clear, strategic conversations in a language business leaders outside the tech bubble understand.
With more than 300 episodes since 2022, the show ranks in the top 5% of podcasts globally according to Listen Notes. Guests include Gary Vaynerchuk, Chris Do, Mark Schaefer, Joe Pulizzi and Ben Goertzel of SingularityNET.
Joeri is a Fractional CMO, AI Visibility Strategist, TEDx speaker and author of The Future CMO, endorsed by Philip Kotler.
Sponsored by CoinDesk (2024), RYO (2025-2026) and Metricool (2026). Featured in Cryptopolitan.
"One of the sharpest marketing shows running right now." Matt Wilkinson, Founder of Strivenn
Articles and transcripts: The Future CMO Library, webdrie.net
About Joeri: joeribillast.com
Web3 CMO Stories
S2 E36 Sky Club: How Web3 Transforms Loyalty and Community Building – with Tara Fung
Use Left/Right to seek, Home/End to jump to start or end. Hold shift to jump forward or backward.
Today's guest is Tara Fung, Co-founder and CEO of Co:Create, a company that helps brands build communities using Web3 technology. She is a fellow member of the Sky Club.
Tara explains how Web3 works, and how it can be used to create more engaged communities that are loyal to a brand. She also gives examples of brands that have already implemented Web3, such as Starbucks and Nike, and how they have benefited from it.
This episode was recorded through a StreamYard call on March 2, 2023.
You find the show notes here: https://webdrie.net/how-web3-transforms-loyalty-and-community-building-with-tara-fung
PS: Did you already hear about our my new W3X Mastermind?
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