Web3 CMO Stories

Web3 CMO Stories is the leading podcast for Web3, AI and strategic brand building.

Hosted by Joeri Billast – author of The Future CMO (endorsed by Philip Kotler), international speaker and media host.

This top five percent global show brings sharp, strategic conversations for founders, CMOs and marketers in Web3, AI and digital business.

Guests include respected thought leaders and marketing minds from the blockchain, AI and digital business scene.

You’ll hear insights from voices such as Mark Schaefer, Joe Pulizzi, Ben Goertzel (SingularityNET) and Jason Yeager (MyTechCEO). Coming up: Musa Tariq, Chris Do, Gary Vaynerchuk (Gary Vee).

Each episode offers clear, actionable ideas to help you grow with trust, visibility and narrative clarity in a fast-changing technological landscape.

Featured in Cryptopolitan and sponsored by CoinDesk (2024) and RYO (2025).

Guest

Tobias van Amstel

Tobias van Amstel, co-founder and CEO at Altitude about how DeFi is redefining the future of borrowing.

Traditional lending is quietly being disrupted by decentralized finance (DeFi). It's not just about lower interest rates and faster approvals; it's about financial empowerment for people without access to traditional systems.

DeFi lending platforms are becoming the "new banks" as outlined by real people who turned to Altitude Finance for loans to pay for their rooftops and plots of land.

Using BTC to take out loans with Altitude turns into a 2.63% interest rate on average.

Smart design and automation can turn debt into an advantage.

The DeFi platform has over $26 million locked up by users.

Guest appearance on:

Borrowing Against Bitcoin Turns Selling Into A Choice | S6 E07