Kia is in the midst of a major transformation when it comes to its product portfolio and brand identity. In this episode of To the Point, we explore how marketing is helping to drive the transformation to redefine Kia, from both a cons...

In this episode of To the Point, we wrap up our biggest takeaways from the 2023 NADA Show, where we interviewed top industry leaders in auto retail. This episode – the final installment of our two-part NADA series − features Phil Langl...

In this episode of To the Point, we delve into the rising cost of insurance rates, which is the focal point of a study, entitled The State of Auto Insurance in 2023

Make no mistake about it – when it comes to understanding car buyers, going directly to the source is the best approach. In this episode of To the Point, we delve into the Deloitte 2023 Global Automotive Consumer Study, which surveyed ...

Automotive retail is in the midst of sweeping change, which has become a major point of discussion throughout the auto industry. In this episode of To the Point, we delve into some of the factors driving that transformation and how it ...