To The Point with Marcus Amick
We cut through all the noise to discuss what matters most, driving the world of automotive sales.
To The Point with Marcus Amick
Alfa Romeo on Selling Luxury
•
Marcus Amick
•
Season 2
•
Episode 12
Use Left/Right to seek, Home/End to jump to start or end. Hold shift to jump forward or backward.
The luxury vehicle market has quickly become one of the most competitive in the business – and is on pace to grow even faster down the road. In this episode of To the Point, we delve into how Alfa Romeo managed to top the 2022 J.D. Power U.S. Sales Satisfaction Index Study in the luxury segment and what it says about the Italian brand moving forward.
Guest: Larry Dominique, Senior Vice President, Alfa Romeo, North America