New Home Star’s Playbook: HubSpot, AI Agents & AIO Search-158

New Home Star’s Marketing Director, Chris Laskowski, joins Anya to unpack how HubSpot, AI agents, and AI search (AIO) are reshaping new-home marketing. 

Fresh off HubSpot’s INBOUND, Chris breaks down the shift from one-to-many to true 1:1 personalization, why your website must act like a data warehouse, and how builders can win visibility in AI-driven search with structured content (think 3,000+ FAQs, schema, and data-tagged plans).

What you’ll learn

• Why a unified tech stack (HubSpot, call/text/email, ads, service) unlocks real AI value
• INBOUND takeaways: AI Agents, Data Hub, and 1:1 personalization at scale
• How to pivot from SEO traffic losses to AIO discoverability
• The builder playbook: schema markup, data-tagged floor plans, transparent pricing, and massive FAQ libraries
• 12-week HubSpot rollout: strategy → automation → dashboards & training
• Top 3 priorities for the next 1–3 years: consolidate data, rebalance channel mix by ROI, upskill on AI (projects + agents)

Chapters
00:00 Intro & who is New Home Star
01:00 Chris’s path + team scope (40-person marketing org)
04:00 Why HubSpot: one data warehouse for sales/marketing/service
06:00 INBOUND highlights: AI Agents, Data Hub, 1:1 personalization
11:00 Homebuilding implications: matching buyers to the right homes
14:00 SEO drop-offs & the rise of AI search (AIO)
18:30 Treat your site like a data warehouse; 3,000+ FAQs
21:30 Schema + data tagging for plans, pricing, and tours
25:30 Human-friendly front end vs machine-readable back end
26:30 New Home Star’s 12-week HubSpot implementation
27:45 The builder’s top 3 priorities for 2025–2027
34:00 Should you attend INBOUND next year?
35:30 Where to connect with Chris & New Home Star

Transcript

Anya Chrisanthon 0:34

Hello and welcome everybody. Thank you so much for joining us for a new episode of a new go of new Home sales. I'm your host, Anya Chrisanthon, and joining me today is Chris Laskowski Chris is the marketing director with New Home. Star. So welcome to the show, Chris. I am so very excited to have you on today.

Chris Laskowski 0:53

Yeah, I'm excited. It's an interesting time to do a marketing focused podcast episode this is gonna be a good one for sure.

Anya Chrisanthon 1:01

So before we jump into the marketing focus, which specifically we're gonna be talk, spending a lot of time talking about HubSpot today. Let's hear your story. So my listeners always love to know what's your background, how did you get into a new home sales arena, and what is it that you do now? Tell us about new Homestar as well, please.

Chris Laskowski 1:22

Yeah, absolutely. So actually got a degree in finance and statistics and decided that marketing was the way to go. And I started with New Homestar almost 13 years ago. It was this small company in the back of a coffee shop with a shared bathroom. We built our own desks, maybe 20 employees. And it grew very quickly. Now we have over 500 employees at the company. We've got multiple divisions. And that exciting journey has just been really cool to experience because you get to be involved in so many different aspects from the startup stages all the way to, a more mature setting for an organization. And then just recently got my master's from Northwestern in integrated marketing communication. Super pumped about bringing in some of the latest and greatest when it comes to marketing and especially now in this shift. Originally actually was born and raised in, in Poland and Germany and came here when I was 10. So all of this kind of tied together after that. And now we've got a marketing division. That's about 40 team members. We offer a variety of services, everything from web development all the way to CRM implementations, and we're looking to really focus and zero in on the AI aspect of marketing. It's an interesting journey and we're we're really excited about what's to come.

Anya Chrisanthon 2:48

That's great. And for those of you who don't know new Homestar services, you guys are actually, is it the largest seller of private. Homes, right? Is that, am I or am I completely off? Yeah. The nation's

Chris Laskowski 3:01

largest private seller of new homes. We work with about 80 builders across 28 different markets. Between those 500 employees. We offer services with consulting, sales training, full outsource from a sales perspective, online sales. We've got our marketing agency and we've got a good arm when it comes to training and content development. So all of these services are. Offered in an unbundled way. So with new Homestar you could really connect on any of the pains and issues that you might have. We have a solution that's unbundled. Our approach to working with builders is to really identify what are the items that are causing friction for the goals that you're trying to go after, and then provide a custom tailored solution. For that particular builder partner, that might involve two or three or four of our teams working together to help you guys accomplish that.

Anya Chrisanthon 3:56

So in short, if you guys are new home sales and marketing, new Homestar probably has a solution for you, right? Absolutely. Assist you. Yeah. So Chris, I know that you guys are big fans of HubSpot at New Homestar, and so I guess talk to me a little bit about that. I know a lot of people are talking now about switching CRMs. Do we go with industry specific CRM? Do we not go with industry CRM? HubSpot always comes up for sure. So how has this platform really changed your approach to marketing since you've implemented this?

Chris Laskowski 4:34

Yeah, I think it really starts with the new age that we're entering, and that is the age of AI and automation. And one of the things that, not just what we're seeing, but what all the major players out there whether it's Google, whether it's any of the Fortune 500 companies everyone understands the power of ai. But how to leverage it. Is to align and streamline your entire tech stack. So you have one data warehouse and your data is not siloed between different spaces. It's all in one spot. That's why we love HubSpot so much because it is a. Integration king. Really all the data all the data that you could think of, whether it's calls, text messages, emails, your reporting, your paid campaigns, your everything from sales to marketing, from onsite sales to online sales. To your warranty department, to your service department. All of those places are now in a unified tech stack that still connects to some of the important platforms like CallRail or any of your texting platforms. So that's why we absolutely love CallRail because it unifies. Your tech stack and allows you to build a data warehouse that then is AI compatible and you're gonna get so much use, whether it's analysis, whether it's being able to predict, put together reporting, identify gaps and we could definitely talk a little bit about agents, but all of those capabilities become possible when you have all of your data in one place. And that's what HubSpot does.

Anya Chrisanthon 6:11

It is so important to keep your data together so for sure you do need that central spot. So you were recently at their very famous conference called Inbound. So talk to me about some of the biggest themes or takeaways from that conference that really stood out to you this year.

Chris Laskowski 6:34

Yeah, I think there's really three features that were the cornerstone of the entire conference. The first one were AI agents, and these are gonna be more of a commonplace, essentially, an AI agent. Is a series of steps sometimes using large language models to do one of these steps. But it is essentially a series of steps that then could work together with other agents and to help automate some of the redundant, non-strategic work and tasks that your team members can have. So they've introduced. AI agents. In a big way, and also introduced a marketplace. So people organizations, they can create these agents and those agents then can be downloaded in their marketplace. And any company that has a HubSpot data system is able to really leverage that, whether it's building their own from scratch. Or leveraging the marketplace. Now, AI agents, to me, when I first found out what they were and how they work, it seemed like a very scary term. It is absolute. If you know you how to use chat, GPT with a prompt. Which is extremely basic, how to build an AI agent. This is definitely where I see one of the trends for the industry going is more and more AI agents being incorporated in roles. The second piece that they unveiled was the new hub for data. And some of the features. Number one, just organizing your data, bringing in external sources. So right now things are siloed. And by the way, even if you have HubSpot, you're still gonna have some of your data in an ERP, you're still gonna have some of your data. In a spreadsheet, you're still gonna have some of your data in other systems that are very unique and maybe industry specific and might not have a native integration into HubSpot. That those walls, those barriers got broken down with data hub, so you're able to connect. Unique data, you're able to connect data from other places and then use it in your reporting. Use it in your automations, use it in your personalizations. And so that's one of the cool I think one of the coolest features, including what my favorite in that whole data hub is the dynamic. Properties. So a very what that means is that traditionally we've had properties of what is your buying timeline? And someone selects, or the customer selects 30 days, 60 days, 90 days, whatever they select, right? And that's a very simple dropdown and select property Now. You can use AI to estimate that proper. You could use AI to understand who your target consumer segment is and saying, Hey, look at all the transcripts inside of this contact record. Look at all of the call records. Look at the emails, look at the form completions. Look at the ad interactions and then estimate what is the best profile, which kind of then goes into the final point. Is that now with that data hub and agents I think personalization is no longer gonna be one to many or one to few rather. I guess one to many was the traditional Hey. We're gonna have one ad for everyone. And HubSpot and other CRMs got a lot better with doing one to few. So you've got segmentation, you've got some personalization. Maybe that segmentation might be by community, might be by a certain profile. Now the error that we're coming into is one to one personalization. Literally writing down a, an email that's customized to that particular individual. Writing a text message writing a postcard that augments the image that. Even with page views, personalizing the website to one and one interactions, that's the new wave that all of these things are now making possible. So that was a lot and it's never, I've never been more excited about what's coming up. And for, especially for marketers or even sales professionals than right now, and especially if you've got HubSpot, you're already a few steps further than maybe some competition that might not have it.

Anya Chrisanthon 10:58

Absolutely. Personalization is something we've been preaching about at Anewgo for a long time, so I'm glad that the technology is finally catching up with one-to-one personalization. You're so right. With all the interactive tools, everything you have on your website, it's all designed to help you increase that personalization. And with AI now they're able to do it really at scale and match you to that unique house with the red door with the blue shutters, whatever you're looking for, as long as you have the data on your website available to, to make that match. Obviously home building is such a. Personalized journey to begin with, especially right if you're building a home from scratch. So I'm sure there are so many lessons that really resonate with you when you're talking about this take takeaway specifically for home building. So was there any aha moment for you that you're like, oh my God, this would be amazing for this process on home building?

Chris Laskowski 11:58

Yeah, I think the first. The first aha moment has been just the transformation of your marketing, which is the big trend that I saw inbound. One. So this is an example. I wanna just give you an example of an AI agent maybe a semi complex one. You go to a website and you fill out, and this is maybe more for a B2B example here, but it goes hand in hand with any marketing example. You go into a website, you fill out a form, and in that form, the only thing that you provide is your email. Five minutes later, there are five different steps that have occurred, and you have an email with a video that is from the company, CEO, that's personalized to you and your company. The entire script, the message, the introductions, everything, as well as a set of guides. Tactical strategies that you could deploy right now, all of that happens in five minutes. And how they do it is essentially they go and scrape your LinkedIn based on your email. They find out exactly what type of position you have. Then they scrape the company's page, they find out what the company does. Then they put together a script, right? Run it through a video generation platform, shoot it off in an email, and then that's. The full kind of circle here. When I saw that live in action or even other examples my mind is this technology is not in the near future. It is right now. And some builders are gonna take full advantage of it and will be at the forefront of it. And then there's others that are gonna be late adopters. They're gonna miss a huge opportunity. So that was. Something that really made it real for me at that moment, like personalization is no longer a nice to have. It is going to differentiate you and your marketing and your effectiveness of marketing right now. This is the moment to do it right now. The other aha moment was just how brutal organic search has been for builders. Like no longer, like I think the HubSpot said that they lost 90% of their blog traffic in year, in one year. And then you look at other stats and I hear it all the time from builders, Hey, we lost half of our organic search literally in 12 months. And when you look at search. Organic and paid search that is the bread basket of leads for every builder. That is the most important lead source for any builder. It always has been for the last 15 years since Google ca came about and the early SEO work was done all of a sudden. Organic dropping, paid, increasing. And so there is a loss of leads and that was intensified with some of the conversations that we had at Inbound is to, what is that what is the reason for that? And obviously everyone knows. You're no longer using Google to search. You're using chat GBT. You're using crock, you're using perplexity, you're using Gemini. You're using all of these LLMs to do deep questions. You're not searching for, what are builders in this area? You are searching for? What are the builders? What are they known for? And it's a series of questions and that interaction is much richer and all of a sudden, everyone has moved from search. The traditional search to a EO. And and so that's the biggest aha moment is that you need to have good strategies. You need that personalization, and then you also need to fill in the gap that's happening and hurting builders all across the country right now when traffic is down, when the market is tougher and that just gets compounded. And builders feel it in their final numbers, in their reporting and sales traffic and their appointments.

Anya Chrisanthon 16:18

Absolutely. We work with so many builders across the country and we keep seeing the same thing as well on our end. The visitors are dropping off and exactly what you're saying, it's not that they're necessarily dropping off, it's that, that they're going to your website. Maybe less, right? Because they're already having those full on conversations with their own AI agent, and they've done that sorting out. Earlier in the funnel. So now when they come to your website, finally they will be much more ready to move forward. They'll be much more further in that funnel. If there's even a funnel anymore that's debatable. But where they're gonna be is gonna be much further along than first landing on your website. And it's oh hey. Look at what we have here, but the question is, are they gonna end up on your website? That is something that I urge all of the builders to think about right now, because if you're not going to show up in Chat, GPT and AI results, you're not gonna be part of that conversation. So the problem with that is that not many people are gonna go back and say I wonder if Chad GPT was right by recommending this Joe Schmo builder to me with this community. I should go back and Google the results. Nobody's gonna do that. We're getting used to trusting Chad GPT result. And as it's improving, as it's getting smarter and smarter by day, right? And you think about it, it's only been around for three years. It's just crazy. And how much we learn to trust it, right? Not many people double check the answers. So as we learn to rely on Chad GPT for answers, that's gonna be the Bible, right? That's if their results showed up. That's great. That's what we're gonna end up with. Consumer, it's all about easy. So if you're not showing up in those results, that's definitely gonna be an issue. So as a, a homework, not right now guys, but. Later tonight, I want you to all go to all the different AI searches, right? Like perplexity chat, GPT, and like all of them, and search have the same conversation that your potential customer would and see if your builder, if your communities are coming up. Because if they're not, that's gonna be major issue.

Chris Laskowski 18:40

Yeah. If I could just add one thing. Yeah,

Anya Chrisanthon 18:42

of course.

Chris Laskowski 18:43

I can't stress enough. I think that. AI search is the biggest return on investment channel for builders right now. There's nothing else that even comes close, and the reason why that is that it is extremely easy. To manipulate and set it up in your favor. And if you're not doing it, someone else will. And the big trend, so an example that we're implementing for some of our builder partners is one, treating the website more like a data warehouse. And if you are wondering like how deep do you need to go? To actually have a data warehouse of a website, like the function of a website has traditionally always been a mo essentially your online model home. But I think the more important function that's becoming apparent as you're losing your traffic to your website is that people are spending and doing their research and doing their consideration. Like you mentioned in these LLMs, and they're not just asking the surface level question. So your website essentially first, number one, almost every page on your website should have an F, A Q about US community floor plans. And if you're trying to wrap around about the size and magnitude of these FAQs, this is not a list of a hundred. This is not a list of a 500, this is not a list of a thousand. As a standard, what we're implementing is a 3000 FAQ minimum for builder partners. And it doesn't just span and talks about your products. Your communities, your floor plans, your company. It also talks about your competition and how you're different and where are you winning, why is it not apples to apples? And it's more of a, you can't just look at the price. There's a huge difference in the product quality and the community location and so on. Talking about your competition, talking about like literally everything that you think. Someone can ask about your offering home buying process or your competition, you should be writing that narrative because if you don't, they will.

Anya Chrisanthon 21:03

Yes, absolutely. And the reason why Chris is bringing up FAQs is because it has to be easy for machine to understand it and to learn it. And so the FAQ format is perfect for machine to read that information, comprehend it, and then being able to spit it out. In an answer format, so excellent tip there for sure. FAQ is where it's at right now, another great thing you want to implement and that, that's like the struggle I think for builders right now is how much data can you put into your website that it. Attracts the right buyer and they're able to pull out all that information in so it's attractive to the machine for the answers, but also it has to be attractive to the humanize when they finally come to your website. So you, your website, you almost wanna think about it as. Front of your website and then the backend of your website. So the backend of your website is where you're able to place a lot of that information without overcrowding the front, right? Because it still has to be aesthetically pleasing, but the backend is super important. It's probably more important than the front end, because if they don't. See the backend and they are not able to pull that information. They're not even gonna come to your website. So it's not gonna matter for the human eyes. So that's something to keep in mind. Using schema markup and then. Even for your content on the website. So Chris you're making an excellent point, like with FAQ is if you've done a great job content marketing throughout the years, if you have implemented those strategies, like you should be pretty set right now. So those same strategies apply to this. But you also wanna think about everything that's not written on your website. Things like floor plans, virtual tours. All of that information has to be not only digestible to the human eyes, but also to the machine. So when you're working with a company and they're supplying things like that to you, you just wanna ask, is a data tagged can. Can the, can AI understand this? Can AI read this? So it has to be produced in a format that AI can comprehend, because if I'm asking for a 3000 square foot home at a price of$500,000, guess what? If your pricing is not on the website. You're probably gonna be eliminated because it's gonna see, is it 500 k above or below? No pricing. Oh, moving on to the next guy. Same thing with square footage. So think about your floor plans. If you have your floor plans and they're marked up, they're data tag with all the measurements, it can very easily read those measurements and calculate those measurements to say, oh yes, you know what the main level is, 1600 square feet. Upper level, 1400 square feet. So you want to make sure that all of those elements are available and that machines are able to understand that. So I think that we're gonna have a huge challenge over the next few years is that how do we appeal to both the machine and the human eyes?

Chris Laskowski 24:21

Agree. Thoughts on that? No, I completely agree with everything that you've mentioned, your markup, it's still a lot of, like you said, it's still a lot of the same strategies. If you were good at SEO, it does carry over directly into AI search. So all your markups how you do headings, all that fun stuff. It's slightly different. The biggest needle that we've seen for getting into AI search is to framing things the same way that people are framing them into AI search. So the way that you have a query instead of Google is completely different than you query inside of an LLM. So just think about that audience, think about what they're doing and then you're absolutely right. Make no longer gate, we're no longer gatekeepers of information like that is no longer the age that we're in. And so having everything available, you could still have your back pocket incentives and all that fun stuff to close the deal, but the offering. Who you are, what you do, how you do it. Like all of that information should be available in your website. And do prioritize it. Just like you mentioned that, it shouldn't be maybe a whole list of FAQs on the top of the About Us page,

Anya Chrisanthon 25:36

right?

Chris Laskowski 25:36

There's strategic out there's strategic locations that can be used

Anya Chrisanthon 25:40

for sure. So Chris, you guys work with home builders to help'em implement. HubSpot and set up all the different workflows. So can you talk to me more about that offering and how do you really support builders you work with when it comes to HubSpot?

Chris Laskowski 25:59

Yeah. So every single builder portal that we build out in HubSpot is about a three month build and there's 12 workshops that we do. So in the first month, we talk a lot about your product, your strategy, what kind of customization we need to build, what your, what is your sales process, because every builder has a different approach to how they operate, what has made them successful. And we wanna bring in that nuance. Into the final build. But at the same time, there are core tenets of the setup that we've tested out, that work over and over. And as an example having a referral form that once completed, not only registers that form for the person who referred it. But also creates a brand new contact Associates it. There are things that we've built over the years that come standard with our build. So first four weeks is all about strategy. The next four weeks is all about automation and how we bring that to life. And then the final four weeks is dashboards and training and using your making sure that your team uses it effectively. So in 12 weeks from start to finish. You could expect a fully built out portal that uses some of the best practices that we've learned over the years. There's we touch every aspect of it. So if you want to not just do sales and marketing, but backlog management with service hub or warranty claims or even doing deposits on homes with Commerce Hub, we've got experience. A across, across it all. And so if you're looking for HubSpot and you're just unsure about what that could look like for you and wanna see examples, please reach out and we'll set up a demo, show you guys what other builders are doing, and and then we could go from there.

Anya Chrisanthon 27:42

That's perfect. So Chris, as we're starting to wrap up our conversation today, I feel like you and I could stay on here for next two hours and talk about it. I probably know what your answers are gonna be, but give me three things that you would prioritize right now if you were the marketing team for Home Builder right now, for the next one to three years. What are the three things you're prioritizing?

Chris Laskowski 28:04

Yeah. The first thing is to streamline your tech stack. You need to get all of your data in one place. And when all of your data, let's just break it down into different categories. Number one is gonna be all of your marketing data, so all of your ads, all of your emails, all of your social content, all of your pages, all of that. Our customer touchpoints that should be centralized and tracked within one system. The second piece is the sales side of things. So if you don't have if you don't have all of your calls recorded, if you don't have all of your emails from your sales team being inputted into one system, if you don't have text messaging incorporated into your sales efforts, and that's not all coming together into one system like that's. Like you need to bring all of that marketing, sales, and customer service data all in one place. And we're talking about the rich pieces too, like being able to understand what are current customer objections by reading all of your email inboxes, being able, there's some. To it that you're gonna be able to pull out. So number one, streamline your tech stack. All of your tech stacks should be centralized in one CRM, and HubSpot's not the only one that's great at doing it. There are other solutions. Salesforce does a great job. There are other platforms, Marketo that have. A way of doing it, but you've gotta have one system that you build your entire tech stack around. So that's the first first step first thing that I would recommend the second piece that I would recommend is to really make sure that your channels of marketing are aligning to your highest return on investment. So that marketing channel mix has changed. It has changed. It's been changing. It's been changing nonstop. I feel like for the last 20 years. In the early two thousands, we had SEO being the major highest our return on investment. Then shortly thereafter, it was social media and then other channels with influencer marketing. And so now we're coming again to a massive. Change in what is effective. If you have the data, if you've streamlined your data into one place, and every builder is gonna be different. So different price points will have better channel strategies different areas, the different type of consumers. What works for you? Is not gonna be what works for everyone else. So having that data to understand your channel mix and your performance is the second step that I would go. Make sure you've got lead source reporting. Make sure that you've got understanding into really all the nuances and details of your marketing strategy in reporting, and are able to make. Data-driven marketing changes to how you approach things. And then the last thing that I would do, and this is universal for any position anyone, is to really engage and embrace. The power of ai. And what that, the starting point is just go into chat and I'm sure everyone on this call is using chat GPT, but maybe the next layer after that is using projects into chat, GPT. Maybe the next layer after that is using AI agents and building multi-step mul a multi-step agent. So really working on yourself. To really upgrade your capabilities. The main difference between now and five years from now inside of the workforce are gonna be the people that know how to leverage this technology and people that don't. And you want to be in that group because then the opportunities become. Much more apparent for you. Like every company, like I'm sure you've if you haven't seen some of the new interview playbooks, it is how much experience do you have in ai? That's what they're recruiting and you don't wanna, you don't want to be left behind.

Anya Chrisanthon 32:04

A hundred percent such great tips. Thank you so much, Chris. And you guys in your chat, GPT, you may have even seen AI mode already pop up. I know mine popped up about two months ago. So check for AI mode. That is something that you'll see. Comet is a brand new. AI browser. Now that's using AI agents. So I think there's a wait list to sign up for that. But one of the cool things you'll see when you start using AI agents is you're going to see exactly what it's doing. So if you give it a task, for example, book me a vacation in a south of France next summer. This is my price range, right? You are gonna see exactly what it's doing. It's fascinating to see because it shows you what it's opening, where it's looking, what it's comparing. It's really I think it actually helps you probably with getting that behind the scenes idea of what is it looking for? Where's it going to check for this information? How can I improve my marketing to be showing up there? The thing with SEO is that you could buy your. Position in a pretty quick amount of time if you had the money. It's not like that with AIO, you can't just throw money at it necessarily. You have to have content available for it to pull it in. So I think that's gonna be next thing we wanna look at is. AI agent conversations, right? Like we're going into these AI browsers now. And then another thing with CRMs too is you wanna look for what's gonna be able to capture those interactions, right? Because again, it's no longer three bedroom, 500 k near Boston. It's, it has to be able to capture full on conversations that you are. Potential buyers are having with these AI chats and is it gonna be visible to your end or is your own agent gonna pick it up on, on the other end to, have your agent talk to my agent, right? Like in the end we come together and say, yay you guys did a great job. Let me sign on the dotted line. But I think that's where we're going. So I like how you break down all the things we need right now. With Tech Stack for sure. Unifying your data. Absolutely. So all of that is gonna be necessary in order for you to do AI as, as we're getting into the next phase of it. Chris, would you recommend for people to attend next year's inbound? It sounds like you, it was definitely money and time. Spent,

Chris Laskowski 34:39

yeah. And for anyone thinking about. All of this innovation, all of this change, especially if you have a HubSpot, I highly recommend that you go to inbound. You're not just listening from some of the leading tech integrators into HubSpot, like CallRail or sales message or whatever other platform, and they're really at the cutting edge of what is possible. You're not just hearing from them. You're not just hearing from HubSpot, but you're hearing from other industry professionals that are in a very advanced. Industries and there's plenty of networking opportunities for you to build those connections. So I'd say inbound. And I've been to a few different shows out there. This one is really about tech and ai, and if that is a passion that you have to want to grow and expand, I highly recommend that you you check that out. Tickets are, a lot cheaper if you book'em with pre early bird spec with early B bird pricing. So I think it's like only a few more months that tier is available. So I highly recommend book it. It's gonna be in Boston. It's gonna be in September. And if you're go coming I look forward to seeing that.

Anya Chrisanthon 35:48

That's awesome. Oh, Chris, before I let you go, can you tell us where can our listeners find out more about new Homestar services, everything that you guys do, as well as if somebody wants to connect personally with you. Do you, where do you hang out on social media? Is it email? What's the best way?

Chris Laskowski 36:06

Yeah, so if you wanna find out a little bit more about New Homestar and what we do, check out new homestar.com. It really breaks it down our whole ecosystem of services. Everything from consulting all the way to full marketing partnerships. In terms of connecting with me or if you had. Or heard anything on this podcast that kind of interested and piqued some thoughts in your mind but you wanted to follow up on any of those items get clarity on any of those. I'm absolutely. Reach out to me. You could find me on LinkedIn. Just search for Chrys Laskowski out of New Home Star. And I look forward to answering any other questions that you might have on anything that we covered today.

Anya Chrisanthon 36:42

And I will be sure to link all that information in the show notes so you guys can easily connect with New Homestar as well as Chris personally. So Chris, thank you so much for being on today's show. I really appreciate you sharing the message. It's. It's nice to hear the same message back from somebody else in the industry. So I feel like at Anewgo we've been preaching this message for a while and it's nice to see that others outside of our industry are on the same page with us, that this is not some crazy lala dream and this is actually happening, and it's happening much faster than anybody had. Anticipated. So thank you for sharing your thoughts with us. It was very enlightening. I'm sure our listeners will enjoy listening to this. So thank you and I'll talk to you very soon.

Chris Laskowski 37:31

Yeah. Thank you for having me.

Anya Chrisanthon 37:32

Bye.