Breaking the Grade

Your Summer Fix: How Education Founders Can Rebuild Lead Flow Before Back-to-School

Josh Chernikoff

Let’s get one thing straight:

September doesn’t start in September. It starts now—in June, July, and August.

Because the biggest mistake founders make in summer isn’t taking a break.
It’s confusing rest with silence.

You can recharge and still generate leads.
But most EdTech founders go dark.

They hunker down. Rebuild ops. Tweak product.
And completely disappear from LinkedIn.

Then they roll into Q4 hoping “back to school” will bring the momentum.
Spoiler: It won’t.

In this episode of Breaking the Grade, I’m sounding the alarm on the Summer Stall-Out—the silent pipeline killer that traps even seasoned education leaders in inconsistent revenue cycles.

Because here’s the reality:
Your dream buyer might be ghosting you today…
But they might also be:

  • In transition
  • Replacing a vendor that didn’t deliver
  • Or finally ready to say yes

And if you’ve been visible and valuable this summer?
You’ll be the first call they make.

🎯 Inside this episode, you’ll learn:

✅ Why Q4 momentum is built in June—not September
✅ The 3-step
Summer Fix Framework we coach inside EdSales Elevation
✅ What to say now to match buyer psychology during slow seasons
✅ How
Raise Your Hand campaigns convert warm leads—without ads
✅ How founders like Mitch, Ernie, and others are booking calls
right now
✅ The LinkedIn mistake that kills credibility—and what to post instead
✅ Why summer isn’t about volume—it’s about precision

If this resonates, pair it with our recent episode The Rest Advantage (Apple | Spotify), which goes deeper into how rest isn’t lazy—it’s leverage. When combined with the Summer Fix, it’s a one-two punch to reset your voice and rebuild real traction.

This isn’t hustle advice.
It’s the same clarity-first system we teach inside the  EdSales Elevation Experience—and it works.

I’ve lived it too. Back when I was running Flex Academies, we didn’t wait for fall to scramble—we built relationships in the summer, so we were ready when the bell rang.

🧠 This episode isn’t about productivity.
It’s about positioning.

📍If you want to start Q4 ahead, not in catch-up mode—this is your Summer Fix.

📩 Know an education founder about to vanish for the summer?
Send this to them.
Their future self—and their pipeline—will thank you.

👉 Want help applying the Summer Fix to your business?

DM “Summer Fix” and Josh will personally walk you through it on a quick strategy call.

#EdTech #EducationFounders #LeadGeneration #SummerFix #MessagingFramework #LinkedInMarketing #FounderSales #EdSales #BreakingTheGrade



People on this episode