Chive Charities has a dedicated monthly giving community of 4,000 donors that creates 70% of their revenue with a 98% month over month retention rate. Holy cow!
If you're like me, you're thinking: What's their acquisition for new supporters? What do giving amounts look like? What's the plan for retention?
So of course, I had to bring in Senior Director of Operations, Erika Carley, to share more about the incredible behind the scenes impact of their monthly giving program, the Green Ribbon Fund, which supports underserved veterans, military families, and first responders.
Together, we talk about the power of social impact storytelling, handwritten notes as a killer retention strategy, and how you can craft a successful, high-touch giving program.
Resources & Links
Learn more about Erika’s work at Chive Charities and connect with her on LinkedIn or via email at erika@chivecharities.org.
If you've been waiting for a sign to start your monthly giving program, this is it. Applications are now open for my 2023 mastermind to help 5 organizations build and launch their monthly giving programs! Find out more and apply here.
Want to make Missions to Movements even better? Take a screenshot of this episode and share it on Instagram. Be sure to tag @positivequation so I can connect with you.
Don’t miss DonorPerfect’s Community Conference SPARK on June 4 & 5! It’s for any fundraiser wanting to excel in donor management, program innovation, community engagement, and organizational growth. Register for FREE! RSVP: https://bit.ly/DSSPARK
Want a donor acquisition plan tailored to you? All you need to do is answer 5 simple questions. Get your personalized growth plan: https://bit.ly/DonorGrowthQuiz
The NIO Summit is the nonprofit industry’s premier digital fundraising event! Join hundreds of fellow nonprofit professionals in Indianapolis September 18-19 and save $600 on your ticket -- the lowest price available anywhere right here: https://bit.ly/NIOSummit2024
Let's Connect!
Chive Charities has a dedicated monthly giving community of 4,000 donors that creates 70% of their revenue with a 98% month over month retention rate. Holy cow!
If you're like me, you're thinking: What's their acquisition for new supporters? What do giving amounts look like? What's the plan for retention?
So of course, I had to bring in Senior Director of Operations, Erika Carley, to share more about the incredible behind the scenes impact of their monthly giving program, the Green Ribbon Fund, which supports underserved veterans, military families, and first responders.
Together, we talk about the power of social impact storytelling, handwritten notes as a killer retention strategy, and how you can craft a successful, high-touch giving program.
Resources & Links
Learn more about Erika’s work at Chive Charities and connect with her on LinkedIn or via email at erika@chivecharities.org.
If you've been waiting for a sign to start your monthly giving program, this is it. Applications are now open for my 2023 mastermind to help 5 organizations build and launch their monthly giving programs! Find out more and apply here.
Want to make Missions to Movements even better? Take a screenshot of this episode and share it on Instagram. Be sure to tag @positivequation so I can connect with you.
Don’t miss DonorPerfect’s Community Conference SPARK on June 4 & 5! It’s for any fundraiser wanting to excel in donor management, program innovation, community engagement, and organizational growth. Register for FREE! RSVP: https://bit.ly/DSSPARK
Want a donor acquisition plan tailored to you? All you need to do is answer 5 simple questions. Get your personalized growth plan: https://bit.ly/DonorGrowthQuiz
The NIO Summit is the nonprofit industry’s premier digital fundraising event! Join hundreds of fellow nonprofit professionals in Indianapolis September 18-19 and save $600 on your ticket -- the lowest price available anywhere right here: https://bit.ly/NIOSummit2024
Let's Connect!