Missions to Movements
Missions to Movements is the nonprofit marketing and fundraising podcast that helps you grow recurring donors, scale monthly giving programs, and build digital campaigns that convert.
Hosted by Dana Snyder—speaker, strategist, and founder of Positive Equation—this show is packed with actionable nonprofit growth strategies, social media tips, and fundraising best practices.
Each week, you’ll hear how organizations are increasing donor retention, building thought leadership, and using digital fundraising to drive real impact. If you want to learn how to attract monthly donors, master nonprofit marketing, and transform your mission into a movement, this podcast is for you.
Episodes
221 episodes
From Practitioner to Funder: How to Build Collaborative Funding (Foundations & Grants) with Dr. Maggie Sullivan Marcus
When a former classroom educator becomes the one writing the checks, EVERYTHING about grantmaking shifts. Dr. Maggie Sullivan Marcus of the Sullivan Family Charitable Foundation brings a rare, dual perspective shaped by years in...
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Episode 215
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25:33
IMPOSSIBLE > Reasonable Goals: What IF Thinking 10x Can Clarify What Matters Most?
How can a 10X mindset replace incremental goals with focused, brave action that scales monthly giving and clarifies what to stop doing?• 10X mindset versus incremental growth• letting go of low-leverage work • applying bold ...
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14:06
Human-Centered Fundraising: Tammy Zonker Redefines What It Means to Be a Hero in Philanthropy
If you've ever wrestled with the tension between being donor-centered and community-centered in your fundraising, today's episode is going to feel like a deep exhale. The incredible Tammy Zonker, founder of Fundraising Transformed, has helpe...
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Episode 214
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35:27
Your Monthly Giving Blueprint: Free Community, Inside MGS 2026, & Mastermind Details
After an electrifying GivingTuesday, I’m here to share three BIG behind the scenes announcements that will directly support your recurring revenue goals and monthly giving programs in 2026:First, I’m thrilled to announce that my ...
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Episode 213
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18:00
Send This One Email (That Cuts Through the Noise) the Day AFTER GivingTuesday
Most organizations rush straight from GivingTuesday into metrics, wrap-ups, and end-of-year planning, but if you do, you’re missing the most valuable moment of all: the DAY AFTER, when donors are still inspired and emo...
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Episode 212
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9:52
Improve Direct Mail Performance Using Behavioral Science & Personality Traits with Kevin Schulman
Fewer than five of charity: water’s donors wrote a check during a 75,000-piece direct mail test, yet direct mail STILL lifted revenue by 1.5-2%!Behavioral science expert and DonorVoice founder Kevin Schulman is here to talk about why...
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Episode 211
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46:15
Mobilizing Communities: A Data-Driven Approach to Grassroots Change
When your mission depends on people not just caring, but acting, the right data and technology infrastructure is so important. I am thrilled to welcome Emma Bloomberg, Founder and CEO of Murmuration<...
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Episode 210
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30:41
Start with Heart: Why Emotional Intelligence Is Every Fundraiser's Superpower with Bill Crouch
Would you believe me if I told you that emotional intelligence can transform donor relationships and drive sustainable fundraising growth? Bill Crouch is the visionary leader of BrightDot...
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Episode 209
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26:59
She Tripled the Budget and Built a 3-Campus Nonprofit - Here’s How with Hope Pavich from Care for Friends
What does it take to triple a nonprofit’s operating budget, raise $3.3 million for a capital campaign, complete a $10 million dollar facility renovation, AND expand to three campuses, all in just six years? Hope Pavich, Executive Director of...
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Episode 208
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30:49
At Capacity? Not Enough Time? Scale Your Mission with Fractional Support with Vicki Burkhart
If you and your team are constantly juggling WAY too many priorities with not enough support, this episode is exactly what you need to hear. Vicki Burkhart is the powerhouse founder and CEO of ...
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Episode 207
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29:44
From UCLA to 70+ Cities: End Overdose Sparked a College Campus Movement with Maddie Ward
At just 23 years old, Maddie Ward became Chief Operating Officer of End Overdose, a nonprofit that’s trained over 500,000 people to identify and respond to opioid overdoses. What began as ...
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Episode 206
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28:30
Boost Donor Engagement Before Year-End: This ONE Nurture Email Sparked 268 Replies
We explore the power of nurture campaigns as a critical strategy before launching year-end appeals. Sharing personal stories and gratitude before making asks creates deeper connections with donors and significantly improves engagement me...
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10:00
The CFO’s Case for Monthly Giving: How Recurring Donors Drive Long-Term Decision Making with Stephen Newland
What does recurring giving look like through a CFO’s eyes, vs. relying on grants and one-time gifts? It isn’t just good for cash flow – it’s the foundation for smarter, calmer leadership.Fractional CFO Stephen Newland is here to make...
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Episode 205
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19:59
How Nonprofits Can Get Featured in Holiday Gift Guides with AI-Powered Pitches
Holiday gift guides present a powerful opportunity for nonprofits to position their monthly giving programs and symbolic gifts as meaningful alternatives to traditional presents. With millions of people searching for gifts th...
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8:47
Missions to Movements Podcast - Trailer
Ready to transform your mission into something monumental? Promise yourself the tools to shake up nonprofit marketing and fundraising as you join me, Dana Snyder, on a journey from the heart of the nonprofit sector to the dynamic world of corpo...
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1:21
Apply for the Values in Action Award - $100k in Marketing Services with Marivi Bryant
The Values in Action Award from Home Agency is opening the door for organizations to transform their storytelling and digital presence in a big way, and ONE luck...
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Episode 204
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22:48
How Your Year-End Gala or Event Can Generate Revenue All Year with Monthly Giving as the Centerpiece
Transform your fundraising events from one-time giving opportunities into sustainable revenue generators by making monthly giving a centerpiece rather than an afterthought. We share practical strategies to create signature mo...
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11:50
The Secret to 50% More Donations: A/B Testing & Mobile Giving Breakthroughs with Scott Cross
Did you know that only 11–12% of visitors who click “Donate” actually complete their gift? That conversion gap represents a massive missed opportunity for nonprofits, and Scott Cross, sales leader at i...
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Episode 203
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29:48
LinkedIn Year-End Strategies for Nonprofit Leaders: Grow Your Thought Leadership and Mission
LinkedIn represents an untapped goldmine for nonprofit leaders seeking to grow recurring giving, with 80% of its billion-plus members wanting to give back. People are watching your content even when they don't engage, buildin...
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14:18
From 17 to 400: How CAT Scaled Monthly Giving with The Meow Team
From just 17 monthly donors in 2009 to nearly 400 today, the Cat Adoption Team (CAT) has built a creative and effective recurring giving program that has raised over $1 million dollars...
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Episode 202
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16:44
Inside The Hunger Project’s Monthly Giving Rebrand: 65% Growth + 20 Years of Investor Loyalty
Imagine your monthly giving program is so successful that it sparks 65% growth in new recurring gifts and sustains investor loyalty for over two decades. In this episode, Andrea Arkow and Ashley Schenk from
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Episode 201
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30:53
Scaling Monthly Giving to 34% of Donors and $134K in Recurring Revenue with Meghan Walsh
When Roots Ethiopia first attempted to build a monthly giving program, it was cumbersome and collapsing under its own weight. Fast forward to today? That SAME program has transformed into a fundraising powerhouse with 93% donor ...
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Episode 200
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42:45
How Simplified Tech & Messaging is Growing Monthly Donors with the Black Coalition for Safe Motherhood
It is Black Philanthropy Month, and I couldn't think of a better conversation to spotlight this than with two incredible women behind the Black Coalition for Safe Motherhood
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Episode 199
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22:08
The Power of Differentiation - How Can Your Nonprofit Stand Out?
Differentiation can transform both your brand AND your internal culture.For over 40 years, Barry LaBov has helped iconic companies like Harley-Davidson, Audi, and The Macallan uncover the magic that sets them apart - and now he’s bri...
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Episode 198
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34:21
Want to 5x Your Impact? This Executive Director Did - Here’s How
What if your nonprofit could grow its impact by 5x, WITHOUT increasing staff or burning out your team? That’s exactly what Greg Harrell-Edge did during his tenure as Executive Director of CoachArt. And you’d never believe that a mindset shif...
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Episode 197
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36:45