On today's episode, GTM's founder, Tony Nicholls, and Integrated Account Director, Jelena Avramovic, are joined by CEO of Neighbourhood Houses Victoria (NHV), Keir Paterson. They discuss what NHV do - the positive impact they're making in the c...

Join us this week as GTM's Tony Nicholls and Jelena Arvamovic speak with Avi Efrat on all things business. Avi shares his humble beginnings and how his framing business came to fruition through dedication and passion. Avi and the team provide s...

Join GTM's Tony Nicholls, John Sullivan and Wallara CEO, Phil Hayes-Brown to gain valuable insight into Phils' journey through many different industries. Phil speaks about his two beautiful children, and delves deeper into his daughter Phoebe's...

This week’s episode we are joined by James Brennan who is CEO at Linius Technologies, a small cap tech company that is transforming the video industry on a global scale. Linius uses a unique platform SaaS that creates a personalised algorithm f...

Earlier in the year we spoke with Founder and Director of StudioHawk, Harry Sanders. Harry shares not only his incredible life story of facing homelessness from a very young age, but also his business journey from getting his first job at just ...

Join Tony Nicholls and John Sullivan as they discuss the year that's been and how to plan for the year ahead. Planning is an important part of the process, but a part that nobody wants to think about. Planning needs to be about action as well a...

Too often, businesses are too worried about earning money and only doing certain tasks for X amount. Join Tony Nicholls and John Sullivan as they discuss GTM's newest offering - unlimited media training. Without turning into a sales podcast, To...

Tony Nicholls is joined by John Sullivan as they talk through the news cycle and the unfortunate ways that important headlines eventually dissolve in the media's attention. Current stories will be dissected as John and Tony discuss the things t...

In this episode, John Sullivan and Tony Nicholls talk about the afterlife. An interesting take on death, the guys discuss profiles after you die and the irony behind becoming a bigger media presence after death. When does wanting to leave a leg...

Today we're joined by Lindsey Salas & Nicola Barton as they discuss the ins and outs of pitching. What makes a successful pitch and what will grab the media's attention and get your business the best coverage. Learn how to avoid common mist...

Tony Nicholls is joined by John Sullivan in today's episode where they discuss how to 'kick-ass' in an oral presentation. Not only do they talk about the ins and outs of the presentation itself and how to succeed, but they also chat to us about...

Media relations is all about reactive press and taking advantage of what is in the current news cycle. Today, Tony Nicholls is joined by John Sullivan as they discuss why it is a mistake to avoid media inquiries, especially when the opportunity...

With the Voice referendum coming up on the 14th of October, join Tony Nicholls and John Sullivan as they discuss the impact it will have on the news cycle, as well as the campaign itself and how it could be better marketed. An interesting conve...

In today's episode, Tony Nicholls chats with John Sullivan about why they think 2023 has been a missed opportunity, particularly in the PR space. They discuss the economical reasons, mostly being the cost of living crisis and how this recession...

Join Lindsey Salas & Nicola Barton as they discuss the best and worst things you can do in a cyber crisis. Using real life examples from big corporations, such as Optus, and diving into exactly why these crises happened to begin with, and h...

As the cost of living crisis continues, businesses are being forced to make changes to their budgets with PR and marketing usually being the first to go. In today's episode, Nicola Barton & Lindsey Salas discuss why cutting these from your ...

In today's episode, Tony Nicholls discusses how media training sessions tend to run at Good Talent Media. Tony unpacks how being thrown into the deep end is sometimes the best way to learn, but also the importance of knowing what's expected of ...

A lot of the time there are hidden costs in media training. Tony Nicholls dives into what to look for when being charged for media training, and even gives some tips for organisations with a smaller budget. We also decipher between how freelanc...

Learn the most important aspects when choosing a media trainer - unpacking things like budget, experience, equipment, and even age. In this episode, Tony Nicholls talks about how a lot of the Good Talent staff, including himself, started as med...

Join Tony Nicholls as he discusses how to broach that difficult conversation with your CEO - telling them they are in need of media training. Tony speaks from his own experiences and how he has been approached in the past, as well as how having...

Are you a company looking to utilise PR in this new financial year? Before you begin the journey into PR listen to this podcast. Tony Nicholls and Caroline Fleming jump into their wealth in PR to help you understand the depth of undertaking a P...

In each episode, we delve into the causes and symptoms of burnout, discussing the impact it has on individuals and organisations alike. Join Tony Nicholls and Lindsey Salas as they touch on valuable insights, effective coping mechanisms, and se...

Generative AI and what this means for marketers. 

Starting your business is a daunting process, and being a business owner typically means wearing multiple hats, one being marketing. Join Tony Nicholls and our special guest Ian Hammond from Hamma Digital to explore invaluable insights on how t...

Marketing...is it a necessary evil, or a necessary investment and journey? Join Tony Nicholls CEO of Good Talent Media and our special guest Ian Hammond from Hamma Digital to explore the dos and don'ts of marketing, and how this is going to lau...