Get REAL about marketing

... Customer UX in Retail Marketing

REAL Agency Season 2 Episode 7

Delve into the timeless art of customer experience in online and offline retail as Laura and Em chat through the evolution of user experience in retail marketing. 

This episode talks through the so-called "revolutionary" concept of customer experience, tracing its lineage up to the digital storefronts of today. Discussions demonstrate that the fundamentals of personalisation, engagement, and storytelling have been the bedrock of retail since its inception.


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