$4.2M Security Business… With $773K Revenue?!

In this episode the hosts critique a $4.28 million asking price for a Signal Security Franchise business in San Antonio earning ~$773K revenue—arguing it’s overpriced, under‑differentiated and risky.

Business Listing – https://www.bizbuysell.com/business-opportunity/san-antonio-tx-highly-profitable-security-business-for-sale/2350661/

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In this episode of Acquisitions Anonymous, hosts Michael Girdley, Bill D’Alessandro and Connor Groce dig into a franchise‐for‐sale opportunity in the private security industry: a Signal Security franchise in San Antonio asking $4.28 million with $773K in gross revenue. They walk through the business model (commercial security staffing), margins, branding claims, franchise structure and red flags.

Key Highlights:
- Asking price: $4.28 million for a franchise security services business in San Antonio, with ~$773 K gross revenue.
- Model: Commercial security staffing (e.g., apartment complexes, offices) relying on contract revenue and hourly staff.
- Margin concerns: Advertised ~39% gross margin but likely much lower net profit—owners estimate very low take‑home.
- Franchise platform issues: Website more focused on selling franchise opportunities than showing service revenue or client success; raises questions about sustainability & support.
- Operational risks: Staffing, liability issues, tech disruption (surveillance & automation), brand reputation, risk of employee negligence or incident triggering legal/insurance exposure.
- Verdict: Thumbs down across hosts; valuation too aggressive for the business model and risk profile.

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