Starting SaaS

Why Content Marketing Helps Businesses Grow, and How You Can Leverage That with Lucas Wollschlager

June 13, 2022 Micaela Richmond Episode 9
Starting SaaS
Why Content Marketing Helps Businesses Grow, and How You Can Leverage That with Lucas Wollschlager
Show Notes

Lucas is a content manager and strategist at Evernest.

Throughout his career in SaaS, his curiosity has propelled him to dive into his role which has given him a breadth of knowledge that's apparent throughout the conversation.

We talked about the state of marketing today, how effective communication is done, and the difference between content management and strategy. 

Lucas cares about using marketing to make tech more human.

If you want to learn how to be a great content marketer, want to understand how a marketer thinks, or want to see how marketing can help you do better in your role, this is a great episode. 

He mentions:


If you want to find him, or follow him, go to his LinkedIn.