Decades of SaaS - A Conversation with the CEO of Postalytics Dennis Kelly

On today's episode of the Starting SaaS Podcast we had on Dennis Kelly, the CEO of Postalytics, a direct mail marketing automation tool.

Through his decades in the SaaS industry, Dennis has learned a lot.
Today, he shares:

• How his direct mail marketing automation tool works
• PLG
• The pivot from Boingnet to Postalytics
• What he thinks about as a SaaS CEO
• Making difficult decisions in a position of leadership

Find Dennis on his LinkedIn.
Find his company Postalytics here.