Lawyer Up (& to The Right) Podcast
A marketing and growth podcasts specifically for law firms. Each week we will discuss news, tactics and strategies that are driving new cases for real law firms. Led by hosts Ryan Stewart and Cesar Cobo, with a combined 20 years of experience helping law firms get more leads and cases online.
Lawyer Up (& to The Right) Podcast
Will Google’s AI Overview Ruin SEO For Law Firms?
•
WEBRIS Agency
The latest developments in AI from Google are causing quite a stir, especially with their new AI search engine, formerly known as SGE, now simply called AI.
Say goodbye to the old way of searching – a revolution in search results is reshaping the digital landscape, and your law firm needs to adapt to stay ahead.
00:00 - AI search engine and its impact on SEO for law firms.
02:44 - Adapting SEO strategies for search intent
04:27 - Informational vs. transactional searches
09:06 - Evolving search queries and AI personalization
12:05 - Search behaviors and content creation strategies.
16:13 - Adapting SEO strategies for law firms.
17:14 - Reputation-based signals in SEO strategies for law firms.
