Lawyer Up (& to The Right) Podcast

I took this lawyer from 30 to 85 signed cases per MONTH

WEBRIS Agency

In this video, I'm breaking down the EXACT strategy we used to scale a competitive criminal defense firm — and why this isn't a cookie-cutter approach you'll get from other agencies.

We cover:

✅ How we rebuilt his website to capture $40K+/month in free organic traffic
✅ The county-based SEO strategy that works in Texas (and why it matters)
✅ How we leveraged 15 Google Business Profiles across the state
✅ The traffic ticket funnel that generates 100+ reviews per month (and upsells criminal defense cases)
✅ Why volume-based cases can fuel your entire growth engine
✅ How to combine SEO, Local SEO, PPC, and LSAs into one cohesive strategy

This isn't about running a few Google Ads and calling it a day. This is about building a sustainable, scalable client acquisition machine that compounds over time.

Ready to scale your law firm like this?

Book a free strategy call: https://webris.org/get-started/

TIMESTAMPS:
0:00 - Introduction: 30 to 85 Cases Per Month
0:44 - The organic traffic explosion (Ahrefs breakdown)
1:26 - Why "organic traffic value" matters more than traffic volume
2:15 - How we rebuilt the website (county-based SEO strategy)
2:55 - Why practice area pages are critical for ranking
3:36 - Combining SEO with PPC and Local Service Ads
4:19 - Local SEO: Optimizing 15 Google Business Profiles
5:02 - The traffic ticket strategy that changed everything
5:41 - How $49 traffic tickets generate criminal defense cases
6:24 - Using traffic tickets to scale reviews (100+ per month)
7:24 - Why cookie-cutter strategies don't work in legal marketing
8:05 - The importance of customization (counties vs. cities example)
8:46 - How to book a consultation with us

ABOUT WEBRIS:
We're a full-service digital marketing agency exclusively for law firms. We don't do cookie-cutter campaigns — we build custom strategies based on your practice area, market, and goals.

📧 Want results like this? Book a call: https://webris.org/get-started/

#LawFirmMarketing #CaseStudy #CriminalDefenseMarketing #LawFirmSEO #LegalMarketing #ClientAcquisition