In episode 7 we tackled the timely new homes discussion with Kevin Ellis, founder of the Land & New Homes Network, which collectively sold OVER 3,000 new homes in 2022.
With the current sales times increasing, we drilled into Kevin’s unique perspective working closely with 100 local agents to discuss how to manage a dual agency, major housebuilder trends and adjusting commission structures to incentivise better.
We also dive into the future of new homes' modern marketing, from AI technology’s role in social media ads, vital video tours and managing your creative budgets and incentives with your new homes agency.
Joining me as our guest cohost for this episode is Development Manager, Jonathan Myers of Crown Coast Property Group.
The Hertfordshire-based firm and twice accredited Real Developer launched in 2011, and dozens of small schemes under their belt, based in London, Essex and Hertfordshire.
With the sales cycles slower than most would want at the moment, this is a critical episode to get into the real mechanics of selling the finished product.
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