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The Lead Creative
The Lead Creative podcast hosts a series of conversations with great minds behind some of the leading brands, businesses, organisations and top ideas that we all love. From advertising thought leaders, forward-thinking brand leaders, innovative digital marketing minds to content creators - the podcast gives into what makes the world engage with some of the top brands. Founded and hosted by Mongezi Mtati, the podcast shares analysis, trends, and strategic intelligence.
The Lead Creative
The Secret to Higher Productivity in Creative Teams: Jack Skeels:
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Mongezi Mtati / Jack Skeels
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Season 5
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Episode 9
CEO of AgencyAgile Jack Skeels shares why traditional management structures are holding back creative agencies and how you can change this. The author of "Unmanaged: Master the Magic of Creating Empowered and Happy Organizations," shares ways for companies to rethink their structures and increase efficiency.
Key takeaways:
- Flattening hierarchies and empowering individuals to self-manage can lead to better results and increased satisfaction.
- Culture is defined by behaviours, not perks or rewards, and it is crucial for driving agency growth.
- Maintaining a strong culture as an agency grows requires creating smaller pods.
- Fostering a sense of ownership and collaboration is key to creating a positive agency culture.
- Self-managed teams can be highly efficient and productive, especially in smaller groups.
- Wastage in agencies can be reduced by improving scope and aligning with clients.
- Productive flow, or uninterrupted time for deep work, is crucial for maximizing productivity.
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Audio editing and production by: Maishe Rakgoale
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