The Lift: Smart Conversations about SaaS Growth
Welcome to The Lift, the podcast from Nue — the quote-to-cash platform built for the omnichannel economy.
Each episode explores how B2B SaaS leaders are reinventing their revenue lifecycles — from pricing agility to product-led growth, from replacing legacy CPQ and billing systems to scaling across every sales channel.
Join RevOps, finance and sales leaders for bold takes, practical strategies, and stories from the companies driving revenue growth.
If you’re ready to future-proof your revenue operations, you’re ready for The Lift.
The Lift: Smart Conversations about SaaS Growth
Stop Drowning in Systems: How to Build a High-Growth GTM Engine with Anne Pao
In this episode of The Lift, hosts Mark Evans and James MacArthur are joined by RevOps leader Anne Pao, founder of Ignite Consulting.
With over 20 years of experience in shaping go-to-market strategies, Anne shares her journey in scaling businesses and her recent achievements, including co-leading the Women of Pavilion Group and preparing for a major summit.
She delves into vital topics like sales and marketing alignment, forecasting accuracy, and the nuances of fractional RevOps work.
The discussion extends to best practices and the importance of storytelling and strategic thinking in maintaining relevance in the evolving landscape of RevOps.
Anne also offers practical advice for RevOps professionals looking to future-proof their careers.