We’ve made it to the end of Season 1 of the People Nerds Podcast! To celebrate, we’re turning the spotlight on one of our own.That’s right—this week we’re talking to the one and only Ben from People Nerds. You might know Dr. Ben Wiedmai...

Language undergirds so much of the experience research process: The designs we're evaluating (e.g., button text, UI, a chatbot's mannerisms), the studies we're creating (e.g., survey questions, interview guides), and certainly the data we colle...

Storytelling is a superpower of human-centered practitioners (among many others!). Capturing the richness of another's experience and the process of rendering it in an empathic, honest, and actionable way is core to our work. Core, and also com...

When we started People Nerds, it was with the ethos that lots and lots of people—from artists and activists to authors—might leverage design, research, and human-centered principles to inform their work. But what about food? And specifically, t...

Big sample, big impact...right? It's not so simple...Large samples don't automatically produce more valid, useful outcomes. Survey design, sample representativeness, participant incentive structures, and analysis plan all impact the resu...

What isn't designed? Can design's ubiquity harm its educational and storytelling potential? What might a space dedicated to design look like? How might it be experienced?To begin unpacking some of these questions, we're joined b...

Time on task. Cart abandonment.MAU and DAU.What about..."fun?"Experiences from fin-tech to mobility use a select, core set of metrics and outcomes. The gaming space does, too, but they also have unique character...

What are you a fan of? A band? Sports team? Show?Fans, fandoms, and their creative engagement and output are ubiquitous...not just in popular culture. Experiences and brands also want to stoke fan-feelings among their users. But how, and...