Heist-ish
Heist-ish is the show for bold, business-savvy entrepreneurs who love a little legal drama with their strategy. Hosted by trademark and business attorney Ivy McNeill, each episode unpacks the jaw-dropping details of brand battles, scandalous trademark disputes, and high-stakes legal heists—all while delivering must-know business and legal insights.
Ivy breaks down the latest trademark controversies to teach you how to build a brand that’s truly protected, helping you sidestep costly lawsuits, shady contracts, and risky partnerships. Along the way, special guests will join to share insider strategies for safeguarding your business, negotiating deals, and avoiding legal pitfalls.
If you're a creative CEO, independent professional, or founder-to-be ready to legally level up—while sipping on the hottest business tea—tune in.
Heist-ish
"White Lives Matter" Trademark Dispute | Who Owns the Slogan & How the USPTO Treats Widespread Slogans on Trademark Apps
The headlines read, "Kanye West can no longer sell his "White Lives Matter" shirts because "two black-men" already own the trademark." A controversial headline to make you click...but it's not accurate.
Civic Cipher, comprised of Ramses Ja and Quinton Ward, has a pending trademark app for the slogan "White Lives Matter." But without a registered trademark certificate Civic Cipher can't stop Ye from selling “White Lives Matter shirts and based on the common usage of the slogan, the Civic Cipher application may be refused by the USPTO.
Listen and learn how the USPTO treats commonly used and widespread slogans on trademark applications.
Follow along @legallyivy and @heistishpodcast for more
Disclaimer: The information provided does not and is not intended to constitute legal advice. Instead, all information, content, and materials provided are for general informational purposes only.
