Behind the Brand with Bryan Elliott
Get Behind the Brand to learn how to build your brand. Get smarter and make more money in business by listening to my podcast with some of the smartest people on the planet. I’m Bryan Elliott, helping you build your brand.
Founded in 2008, Behind the Brand with Bryan Elliott is a show about innovators, entrepreneurs and the stories behind their success. It's like a backstage pass inside the brand strategy and marketing minds, companies and habits of some of the smartest and most interesting people on the planet. Host, Bryan Elliott decodes these stories to help you turn their wisdom into practical tactics that you can use to improve your life and grow your business. Why do this? I'm someone who loves to tell stories that I hope will inspire and educate others to find their reason for being. I basically invented the podcast I wish I had when I quit my corporate job and started my own business. I made a lot of mistakes and figured things out the hard way. I've been inspired by so many of my guests and I know you'll find a ton of value here as well. Podcast series / Marketing:
Executive Producer:
Bryan Elliott
https://thegoodbrain.com
E: producer@thegoodbrain.com
Behind the Brand with Bryan Elliott
Seth Godin's Top 10 Success Lessons | Podcast series / Marketing
Hi everyone, welcome to another episode of the show, I’m your host, Bryan Elliott. I just wanted to take a moment to thank all of you for listening and helping to make this show what it is.
We’ve had a rush of new fans and followers and I couldn’t be more excited to be on this journey with you.
Behind the Brand started as a side hustle because in 2008 my little start up was in trouble. I had just resigned from a big brand marketing job at one of the biggest studios in Hollywood.
My dream was to open a production company with a focus on building brands thru the art of storytelling. But it was looking like the Great Recession was going to get the best of me and I didn’t know what to do.
That year I read a book called Tribes written by one of my favorite authors, Seth Godin. It became a roadmap for me — and a North Star to navigate very choppy waters.
Spoiler alert— I made it thru some tough times and now this show is dedicated to all of you as well as anyone who is trying to build a successful business and brand.
Here’s a little mix tape I made of Seth’s Top 10 lessons — here we go!
P.S. Here's another video with Seth you might like explaining everything you may not know about marketing...
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