Behind the Brand with Bryan Elliott
Get Behind the Brand to learn how to build your brand. Get smarter and make more money in business by listening to my podcast with some of the smartest people on the planet. I’m Bryan Elliott, helping you build your brand.
Founded in 2008, Behind the Brand with Bryan Elliott is a show about innovators, entrepreneurs and the stories behind their success. It's like a backstage pass inside the brand strategy and marketing minds, companies and habits of some of the smartest and most interesting people on the planet. Host, Bryan Elliott decodes these stories to help you turn their wisdom into practical tactics that you can use to improve your life and grow your business. Why do this? I'm someone who loves to tell stories that I hope will inspire and educate others to find their reason for being. I basically invented the podcast I wish I had when I quit my corporate job and started my own business. I made a lot of mistakes and figured things out the hard way. I've been inspired by so many of my guests and I know you'll find a ton of value here as well. Podcast series / Marketing:
Executive Producer:
Bryan Elliott
https://thegoodbrain.com
E: producer@thegoodbrain.com
Episodes
207 episodes
How to Build a Massive Social Following of One Million in 30 Days
Brendan Kane built a social media following of one million people in 30 days. Not with a big budget. Not with a team of 40 like Gary Vaynerchuk. Just relentless testing and a framework most people overlook entirely.Kane is the founder an...
Stop Being Liked. Start Being Needed. | Bestselling Author Robert Greene
Robert Greene has sold over twenty million copies of The 48 Laws of Power. His books are favorites of rapper 50 Cent and millions of people trying to get a grip on the dynamics of p...
Somnee Will Literally ReWrite Your Brain Waves to Help You Get Your Best Sleep
Most executives treat sleep as a variable. Something to compress when things get busy. Something to fix later. That’s the ROI brain talking: Sleep is overhead, not output.The science disagrees. One in three people globally struggle with ...
Life Advice That Doesn't Suck from Best Selling Author Mark Manson
Life Advice That Doesn't Suck aka "The Subtle Art of Not Giving a F*ck" flips the self-help script. Instead of telling you to think positive and chase happiness, Mark Manson argues that life is full of problems and always will be. The goa...
Here's How to Become Your Best Self According to James Clear
Perhaps one of the most aptly named individuals I’ve met, James Clear possesses a clairvoyant ability to articulate his understanding and mastery of habit formation. His book
Navy SEAL Jocko Willink Swears Success is at the Intersection of these TWO things
Jocko Willink’s story reads like an adventure novel that takes us from the serene landscapes of a small New England town into Navy SEAL training, the...
Here's What You Don't Understand About Strategy | Seth Godin
Seth told me, "It doesn’t matter how fast you’re going if you’re headed in the wrong direction." He's right. Here’s my attempt to create a hierarchy for this idea:1. Strategy = This is your approach, given all the fact...
Would You Risk It All for a Shot at Building a Billion-Dollar Brand With Gordon Ramsay?
Do you ever stare at a beautiful product and wonder what stories are hidden behind its journey?The culinary poetry of the HexClad brand products begins with a hypnotizing hexagonal pattern with an intri...
The Hidden Talent Crisis: Red Hot Chili Peppers' Chad Smith Explains Why Cutting Music Programs Is Costing America Its Next Innovators
The Red Hot Chili Peppers’s Chad Smith is betting that music education is key to preserving the creative thinkers businesses need most...In 2006, Sir Ken Robinson stood on a TED stage and asked a simple question: Do schools kill crea...
Alex Hormozi Gave Away the Playbook. The World Got Rich!
Alex Hormozi built a portfolio of companies worth over $200 million before he turned 35. No outside funding. No famous co-founder. No viral moment that handed him an audience. He did it by studying the math of business more seriously than almos...
Nobody Teaches THIS to Men—and they Should | Manscaped
Nobody warns you about the first time…One morning you wake up, look in the mirror, and your face has started doing something on its own. You have hair! It starts by looking like peach fuzz or dirt above your lip. But it’s not a problem ...
He Built a $250 Million Brand. Then He Left to Start Over | While on Earth
In 2015 Todd Meleney, a young inexperienced newcomer, helped build Nobull from a three-person startup to $250 million in annual revenue. Then just 18 months ago he walked away to do it again, from scratch, in one of the most competitive markets...
Eugene Alletto turned his $20 Rule into 33 Million Bedgear Customers
Eugene Alletto went from making cold calls in a Wolf of Wall Street style boiler room to building bedgear into a top-10 sleep industry brand serving 33+ million customers. In this episode, he shares the counte...
7 Tips on Outlasting Your Competition, From Serial Entrepreneur Jesse Itzler
In both business and life, endurance, not speed, is of the utmost importance. Jesse Itzler's first book was rejected by 15 publishers before number 16 gave him a shot. 30 is how many years Jesse’s been running races without winning a single win...
This is why your website sucks--AND HOW TO FIX IT.
Nir Zohar, President & COO of Wix, is not your typical tech bro from Silicon Valley. After doing 3 years of mandatory military service in his home country of Israel, his skills were noticed and he was aske...
Zero to $100 Million | Kent Yoshimura's 10-year Neuro overnight success story
Kentaro Yoshimura and his business partner Ryan Chen built Neuro from zero to nearly $100 million in just ten short years. This is just part of the story...Check out Neuro here:https://neurogum.com/Special thanks to our sp...
How to NEVER get ripped off again at the car dealership! | feat. RussFlipsWhips automotive expert
If you've ever bought a car from a dealership, there's a good chance it was one of your worst experiences in life. I promise you that this podcast will teach almost everything you need to know about how to never get ripped off at th...
From Liquid Death and Over $1B Worth of Others - How to Pick Your Next Big Investment | Kass & Mike Lazerow
Kass and Mike Lazerow are serial entrepreneurs and investors in brands like Liquid Death and best known as the cofounders of Golf.com and Buddy Media, a software company that sold to Salesforce.com for $745 million. In this episode you'll learn...
How Building a Sense of Belonging Turned Industrious into a $800 Million Brand
In an era where companies wage costly battles to solve the return-to-office puzzle, Industrious has quietly cracked the code on harnessing the power of experience. What began in 2013 as a single ...
THE ONE THING | Seth Godin: This is Marketing
The world's largest hotel chains spend billions on marketing, yet if you closed your eyes inside their rooms, you couldn't tell them apart. Meanwhile, a $200 sneaker company can instantly make you feel something about who you are and what you s...
This Guy Makes Over $50 Million a Year Gardening in His Backyard | Epic Gardening's Kevin Espiritu
Kevin Espiritu, a guy from San Diego, makes over $50 million a year from Gardening. Kevin started out playing poker online to pay for college. He tried to be an accountant, drummer in a band, web designer and SEO expert-- and eventually discove...
THE ONE THING | Chris Voss: The Art of Negotiation
This segment is called, The One Thing...If you asked me what's the one thing you should learn from negotiation boss, Chris Voss, it's this: Splitting the difference is actually terrible negotiation advice.Conventional busi...
This is the New "Third Place" that Defeated Coffee Shops
Welcome to the Wellness Era: Gyms are the New Third SpaceBehind the Brand with EOS FitnessThe pandemic killed the coffee shop culture. When Starbucks and local cafes removed their chairs and ...