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Overlooked Business Basics
Hosted by Le'Keisha Mazur, the Overlooked Business Basics podcast explores the most overlooked aspects to starting a business. Are you looking to start your own business or side business? Then you've found the right podcast because you will learn about the most overlooked business, marketing and legal basics that every business owner should know. Listening to this podcast will give you the insights you need to be successful. Learn more at https://missionmatters.com/author/lekeisha-mazur/
Episodes
89 episodes
P.U.S.H. Notifications
Do you have a cell phone?How much time do you spend on the apps you downloaded?How much money does your app make you?Join your hostess Le'Keisha Mazur as she talks about: P.U.S.H. NotificationsDIscover why apps a...
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Episode 89
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28:57
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Past Due Networking Follow UP
Are you a business card collector for the wrong reasons?Has someone reached out to you years later after meeting you because of your business card?Sizzle Q3:Join your hostess Le'Keisha Mazur as she talks about: Past Due ...
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Episode 88
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33:24
Business Card Basics
What are business cards?Do you have business cards for yourself or business?What do you look for when you accept a business card?Join your hostess Le'Keisha Mazur as she talks about: Business card BasicsThis a fu...
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Episode 87
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35:54
A Package Deal
What does packaging have to do with branding?How does the look of a package envoke excitement?What is Good, Better, Best for service packaging?Join your hostess Le'Keisha Mazur as she talks ...
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Episode 86
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25:27
Summit Marketing Part 2
What is a summit?Why should you want to be a part of a summit?How much earning potential does a summit have when marketing?Join your hostess Le'Keisha Mazur as she talks about: Summit Market...
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Episode 85
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29:24
Summit Marketing - Part 1
What is a summit?Can it help you reach the top?What does it take to have one?Join your hostess Le'Keisha Mazur as she talks about: Summit Marketing PT.1Have you ever wonder...
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Episode 84
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31:53
Business Groupies-A case study
What is a groupie?How much marketing can they do?What value do they seek from you?Join your hostess Le'Keisha Mazur as she talks about: Business Groupies-A case studyDiscov...
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Episode 83
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32:49
Corporate Marketing
What do you do to capitalize on marketing as a franchisee?What is the big deal of the franchisor system?How do you adapt to online and in-app only purchases for your business?Join your hoste...
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Episode 82
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30:49
Business Double Dippin
What is double dipping?How is it applied to business?How many uses can you get out of a lead?Join your hostess Le'Keisha Mazur as she talks about: Business Double DippinSom...
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Episode 81
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36:24
A-AA Roadtrip-Magazine Marketing
sizzle Q1: Does marketing in a magazine still work?Sizzle Q2: What can business owners do to help each other and save some money?Sizzle Q3: Have you ever had chicken and waffles, together?Jo...
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Episode 80
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24:57
Vehicle Brandslaughter-M.O.W. #5
Do you use vehicle marketing?Do you market your vehicle the correct way?Have you ever called someone becasue they asked, "How's my driving?" on a bumpersticker on their vehicle.Join your hos...
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Episode 79
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29:52
Contracts, Clauses and the Fine Print
Do you cringe when you hear the word contract?Do you download contract and fill them in because its quick and affordabe?Are you a victim of signer's regret?Join your hostess Le'Keisha Mazur ...
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Episode 78
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28:54
Elemental Business Practices
Can rain shut you down?Can Icy roads stop you?Is a snow day a bad thing for your business?Join your hostess Le'Keisha Mazur as she talks about: Elemental Business Practices...
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Episode 77
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26:51
Advertising While On Hold
Do you like being on hold?What's the longest hold time you ever had and didn't mind?How much have you bought based on being on hold?Join your hostess Le'Keisha Mazur as she talks about: Adve...
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Episode 76
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31:55
Customer Service Brownie Points
What does Customer Service mean to you as a customer?What does Customer Service mean to you as a business owner providing the service or product?How accessible are you to your client or customer after the sal...
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32:55
Year End Clearance
Are you glad that Q4 is around the corner?Have you assessed every angle of your business?What new plan do you plan on executing in the new year?Join your hostess Le'Keisha Mazur as she talks...
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Episode 74
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26:06
Holiday Marketing Havic
Are you leaving extra money on the table during the holiday surge of customers and clients?Are you going for "NO" with the offers that you have?What new ways are shopping app...
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Episode 73
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29:37
Q4 Gratitude
How is your budget for this year vs your expectation for next year?New marketing plan gratitude?How you can be grateful when things are not going your way for Q4.
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Episode 72
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35:01
Leaders are Readers 2: Whoa, Biz Owner, Whoa!
Do you stop and smell roses?Are you always so busy the days blur together?What does it mean to relax as a business owner anyway?Join your hostess Le'Keisha Mazur as she talks about: Leaders ...
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Episode 71
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23:41
Event Housekeeping
Are you a gracious conference guest?What things do you notice at a conference that others need to observe?How engaged are you when you go to a conference, free or paid?Join your hostess Le'K...
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Episode 70
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35:39
Vacation in the Q4
Vacation? What is that?Are you too busy for a vacation?Can't get away for a vacation and think your business will fall apart?Join your hoste...
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Episode 69
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29:44
Conference Notes Part 2 - The Set Up
What is the setup of a conference?How can your conference be successful?Does the duration of a conference determine its success?Join your hostess Le'Keisha Mazur as she talks about: Conferen...
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Episode 68
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35:24
Conference Notes Pt.1-Marketing
Have you ever been to a conference?Have you ever wondered about the marketing for a conference?How does marketing work through different mediums for conferences?Join your hostess Le'Keisha M...
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Episode 67
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31:52