NerdBrand Podcast
Nerd culture isn't just for a select few anymore; it's everywhere! It's in the movies we watch, the games we play, and the tech we use every day. Join us as we share our thoughts on how visual design, branding, and advertising shape our favorite movies, comics, books, video games, and other nerdy interests.
NerdBrand Podcast
Latest Episodes
Branding is also your chicken sandwiches
Join us in this episode of the NerdBrand podcast where Leah and I taste test chicken brands and their sandwiches. And you'd be surprised on who is identified as who as it is a blind test. Branding is not something that just happens...
The Psychology Behind Consumer Decisions
Let's start with the "halo effect":How attractive packaging, strong branding, or a premium website can make consumers assume the product itself is higher quality. Apple: Premium design creates expectations of premium perfor...
What’s the difference between a Brand Identity and a Brand System?
In this video, we break down why a logo, colors, and fonts are only part of your brand. Your Brand Identity defines how your business looks and feels, while a Brand System creates the framework for how that identity is consistently applied acro...
Introducing a new NERD - Taylor Treat and Seeing yourself in brands
In this episode of The NerdBrand Podcast, host Leah Williams welcomes a new NerdBrand team member, Taylor Treat, for a conversation about one of the most important aspects of effective branding: making your audience see ...