NerdBrand Podcast

E98: Why Create a Brand Style Guide?

March 11, 2022 NerdBrand Agency Season 1 Episode 98
NerdBrand Podcast
E98: Why Create a Brand Style Guide?
NerdBrand Podcast
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Show Notes

A brand guide sets the standards of how your business looks and sounds, so all of your creative and marketing communications remain cohesive. It’s adhering to these standards that gives rise to a genuine brand experience.

Let’s break down the different parts of a basic brand guide and discuss the importance of each.

  1. Logo
  2. Colors
  3. Typography
  4. Imaging
  5. Voice and tone
  6. Promise
  7. Attributes

Need help creating a brand guide or improving how your brand looks and sounds?


Learn more about creating a brand guide:


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NerdBrand is a national branding and advertising agency based in Louisville, KY. From establishing your brand identity to guiding your day-to-day marketing strategies, we bring the "why?" of your business to life.

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