eCommerce Impact Podcast

The Marketing Framework behind a $150M Agency - Hawke Media CEO Eric Huberman

November 24, 2023 Jessie Healy Episode 34
The Marketing Framework behind a $150M Agency - Hawke Media CEO Eric Huberman
eCommerce Impact Podcast
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eCommerce Impact Podcast
The Marketing Framework behind a $150M Agency - Hawke Media CEO Eric Huberman
Nov 24, 2023 Episode 34
Jessie Healy

This week I sat down with one of the sharpest minds in marketing - Hawk Media CEO Eric Huberman, Hawke Media is now valued at over $150 million, and one of the fastest growing marketing agencies in the United States. 

  • The three most important principles of marketing : Awareness, Nurture and Trust 
  • The two main reasons a business will fail
  • The most important elements of trust-building in marketing and how you can achieve them. 
  • Why you should never build a business targeting a customer with no money! 
  • Building a business for enterprise value vs sustainable business: what should you aim for 
  • How to know if you have a product - market fit

Find Erik on LinkedIn : https://www.linkedin.com/in/erikhuberman/

Show Notes

This week I sat down with one of the sharpest minds in marketing - Hawk Media CEO Eric Huberman, Hawke Media is now valued at over $150 million, and one of the fastest growing marketing agencies in the United States. 

  • The three most important principles of marketing : Awareness, Nurture and Trust 
  • The two main reasons a business will fail
  • The most important elements of trust-building in marketing and how you can achieve them. 
  • Why you should never build a business targeting a customer with no money! 
  • Building a business for enterprise value vs sustainable business: what should you aim for 
  • How to know if you have a product - market fit

Find Erik on LinkedIn : https://www.linkedin.com/in/erikhuberman/