eCommerce Impact Podcast
Hear how founders launched and grew their eCommerce brands, plus get tips from the expert agencies and strategists who support them. Every two weeks, Jessie Healy, Founder and CEO of Webtopia, sits down with some of the biggest movers and shakers in the world of sustainable eCommerce. About your host - Jessie Healy is the former head of Performance Marketing for Etsy, and 4 years ago founded Webtopia - a growth agency for mission-driven eComm brands. See more on www.ecommerceimpactpodcast.com
eCommerce Impact Podcast
Ace Financial Planning & Management for your Ecom Brand With Jarrod Souza
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Jessie Healy
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Season 2
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Episode 47
Let’s get down and dirty with your numbers - with finance maestro and founder of CFO expertise (Now Rebranded as DTC wealth) Jarrod Souza. Jarrod is here to shed light on how you should handle your finances - especially if you plan on an Exit.
In this episode, we talk about -
- How to figure out your CAC goal and lifetime value
- At what stage should a brand be more aggressive with acquisition targets
- How to forecast cash flow for your business
- How to get your per-unit cost down
- The biggest mistakes businesses make while dealing with finance?
- Ideal profit margin an ecom brand should have
- How to avoid inviting bankruptcy
LinkedIn- https://www.linkedin.com/in/jarrodsouza/