Freelancer Training on How to Find Direct Clients

Ep 77. Marketing Beyond the Basics: Creative, Sustainable Strategies with Emily Aborn

Subscriber Episode Jason Willis-Lee

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 This week on How to Find More Direct Clients, I had the privilege of speaking with Emily Aborn—a copywriter, podcast host, and marketing strategist with 16+ years of experience in brand messaging, event planning, and customer engagement.

Emily is known for her no-fluff, results-driven approach to marketing—and in this conversation, she brought a refreshing perspective especially relevant for freelancers, translators, interpreters, and solopreneurs looking to attract better clients without burning out.

We explored:

Creative marketing strategies that go far beyond social media gimmicks and generic content calendars
✨ How to spark curiosity and stand out with messaging that actually resonates
✨ Emily’s favourite ways to repurpose content effectively, so you can do more with less and keep your marketing consistent
✨ What service providers can do to build trust and connection from the very first client touchpoint

Whether you’re a freelance translator, language coach, or content creator, Emily’s advice will help you think differently about how you show up, communicate your value, and grow your business sustainably.

🔗 Connect with Emily at www.emilyaborn.com

🧠 #freelance marketing tips, #content strategy for translators, #copywriting for language professionals, #direct client marketing, #brand messaging, #client attraction for freelancers, #content repurposing, #marketing without social media, #podcast for translators, #Emily Aborn interview

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