Freelancer Training on How to Find Direct Clients

Ep 83. 🎙️ The Strength of Sensitivity: Marketing, Client Service & Learning with Larry Easto

Jason Willis-Lee

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In this week’s episode of Freelancer Training, I’m joined by Larry Easto—a lawyer, consultant, author, and coach with over 40 years of experience helping professionals grow their service-based businesses.

What sets Larry apart? His unique perspective as a Highly Sensitive Person (HSP)—a trait that’s shaped his empathetic, creative, and methodical approach to client service, learning, and marketing.

Together, we unpack how HSP traits can be a superpower in professional life—and how Larry’s developed a marketing approach that feels natural, ethical, and effective.

💡 In this episode, we explore:

✅ The hidden strengths of being a Highly Sensitive Person in business
✅ Why so many professionals struggle with marketing—and how to overcome it
✅ How experiential learning drives deeper understanding and lasting growth
✅ The role of facilitation in guiding clients and building trust

Whether you're an HSP, a coach, or a service-based professional looking to market with more integrity and impact, this episode offers grounded wisdom and actionable insights.

#HighlySensitivePerson #MarketingForProfessionals #ClientServiceExcellence #ExperientialLearning #FacilitationSkills #ProfessionalGrowth #CoachingBusiness #ConsultingLife #ServiceBasedBusiness #AuthenticMarketing #PersonalDevelopment #FreelancerTraining #BusinessWithHeart #EthicalMarketing #EntrepreneurialTranslator

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