Lead Culture with Jenni Catron

332 | The Culture Code: How Great Leaders Use Language to Shape Winning Teams

Art of Leadership Network Episode 332

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0:00 | 21:58

What if the biggest problem in your organization isn’t strategy—but culture?

In this episode, leadership and culture expert Jenni Catron unpacks a shocking reality: only 31% of U.S. employees are engaged at work—and most leaders don’t know how to fix it. 

You’ll discover why traditional “core values” exercises fail, how culture is actually formed, and the powerful (often overlooked) role language plays in shaping team behavior. Through a fascinating example from The Masters golf tournament, Jenni reveals how intentional language reflects deeper values—and how you can apply the same principle to your organization.

This episode will help you:

  •  Understand why your current values aren’t driving results 
  •  Learn how strong leaders create clarity, trust, and engagement 
  •  Turn vague values into actionable behaviors your team lives daily 
  •  Build a culture that performs under pressure—not just when things are easy 

If your team feels disconnected, inconsistent, or stuck, this is your roadmap to building a culture that actually works.

Register for the Values Intensive Workshop here.

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