Transforming Biopharma
Transforming Biopharma by ZS dissects the complex world of pharmaceuticals through candid conversations. Hosted by Maria Whitman, Transforming Biopharma by ZS covers a variety of perspectives from industry leaders who are pushing boundaries and redesigning the future.
Transforming Biopharma
Future focus: How the AHA is tackling cardiac health and more with Juliana Crawford
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ZS
If we want to make change in healthcare, we can’t take a one-dimensional approach. We need a multifaceted plan. Having just celebrated its 100th anniversary, the American Heart Association (AHA) is pursuing that vision. Maria Whitman talks with Juliana Crawford, EVP of emerging strategies at the AHA, to find out how the association is thinking about how policy, science and consumer education can fit together in a broad approach to solving healthcare problems.
Highlights include:
- How the association is shaping its role as a convener to work more broadly to solve healthcare problems
- Why improving health literacy is a key step in improving patient experience
- Why it’s important to take a lifelong view to improve cardiac health for women
- Why community involvement and partnerships are key to addressing health equity gaps and barriers related to social drivers of health