Gerry DeFilippo Part II (@challengerstrength) Using Social Media to Build a Brand as Both a Coach AND Athlete!

Today’s guest is obviously no stranger. Chances are if you follow me, you also follow our guest for today. He is the owner and operator of Challenger Strength, the sponsor of this show, and it just so happens he gets to be one of my best friends that is Gerry DeFilippo.

In part 1 of our conversation in season 1 of the show, we spoke about building speed, specifically for acceleration and utilizing loaded sleds, and practical ways to do so.

Today we are going to be discussing using social media to build a brand as both a coach and athlete. As well as going on a rant about the pitfalls of social media and how you should conduct yourself from our lens and what we deal with on a day to day basis. We also dive into the idea of the private sector versus the collegiate/pro setting, why we obviously gravitated towards the private sector and the lessons we learned from being in the private sector of the industry.

For more information check out Gerry  on:

Instagram: https://www.instagram.com/challengerstrength/?hl=en

Twitter: https://twitter.com/Challenger_ST

OnlyStrength Membership: https://onlystrength.uscreen.io/?_ga=2.253855304.176956583.1666737675-793222946.1666737675

For more information check out Julian on:

Instagram: https://instagram.com/julianlocasto/?hl=en

TikTok: https://www.tiktok.com/@julianlocasto?lang=en

Threads: https://www.threads.net/@julianlocasto

Twitter: https://twitter.com/julianlocasto

For coaching inquiries, programs, guides, and more, check out our website: https://www.challengerstrength.com/