Fortis Baseline | Simplified Strategies for AEC Marketing & BD Leaders

Ep. 24 - Incorporating Social Media into your Marketing Plan

July 26, 2022 Rafael & Melinda Colon of FortisOBM Episode 24
Fortis Baseline | Simplified Strategies for AEC Marketing & BD Leaders
Ep. 24 - Incorporating Social Media into your Marketing Plan
Show Notes

Social media has played a key role within our industry to connect, engage, and build quality relationships with partners, clients, and future industry leaders. In this episode, we discuss ways to avoid being a 'Bob' stuck in the past, and how to embrace social engagements, be a leader of innovation, and share projects, teams, and your excitement about your impact on the industry and community. Listen to this episode of Fortis Baseline to learn from Melinda and Rafael as they go over ways to use social media for marketing and business development.

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The Fortis Baseline podcast has transitioned from serving marketing and business development professionals in AEC + CRE to speaking to solopreneurs to small/medium size leaders to learn to work smarter and not harder. Each week's episode will inspire you to think, learn, and apply best practices to simplify and strategize your way to profit. Speaker, Marketing + Business Coach and Consultant, Melinda Colon and her guests share ways to build profitable consistent cash flow while navigating marketing and business development as an owner of a growing company. Subscribe to be a part of this community of strategic thinkers.

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