Fortis Baseline | Simplified Strategies for AEC Marketing & BD Leaders

Ep 41 - The Heart and Head Selling Method

September 20, 2023 Season 2 Episode 7
Fortis Baseline | Simplified Strategies for AEC Marketing & BD Leaders
Ep 41 - The Heart and Head Selling Method
Show Notes

In this special episode, be part of Melinda's 'live audience' as she presents how valuable it is to niche down and make more money by implementing the 'Heart and Head' selling method. Learn how attracting the targeted few (rather than the larger and generalized masses) can lead to massive results by implementing this powerful method!

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The Fortis Baseline podcast has transitioned from serving marketing and business development professionals in AEC + CRE to speaking to solopreneurs to small/medium size leaders to learn to work smarter and not harder. Each week's episode will inspire you to think, learn, and apply best practices to simplify and strategize your way to profit. Speaker, Marketing + Business Coach and Consultant, Melinda Colon and her guests share ways to build profitable consistent cash flow while navigating marketing and business development as an owner of a growing company. Subscribe to be a part of this community of strategic thinkers.

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