Garagecast - All Things Power Sports and Marine
This podcast will give you a boots on the ground look at "wants based" industries. Guest speakers will be actual dealers that distinguish themselves, industry insiders, OEM executives, and retail experts. This podcast is intended for those that work their fingers to the bone selling equipment that enriches lives and keeps friends and family values cemented in the American culture. With the intention of raising awareness, new ideas, and profitability, come and have a listen to Garagecast...Are You Ready?
Garagecast - All Things Power Sports and Marine
Episode #260 - Navigating Change: The Future of OEM and Dealer Partnerships
In this episode of GarageCast, we explore the evolving relationships between marine dealers and manufacturers with Jeff Strong of Strong’s Marine and Matt Gruhn, president of the Marine Retailers Association of America.
We discuss the importance of honesty and transparency, likened to a strong partnership, and dive into a new scorecard program designed to enhance collaboration, improve customer experiences, and reduce attrition among first-time boat buyers. Despite initial pushback, the scorecards foster accountability and focus on key metrics like dealer agreements, market territories, and service quality.
Tune in for insights on driving industry success through partnership and innovation.