
Garagecast - All Things Power Sports and Marine
This podcast will give you a boots on the ground look at "wants based" industries. Guest speakers will be actual dealers that distinguish themselves, industry insiders, OEM executives, and retail experts. This podcast is intended for those that work their fingers to the bone selling equipment that enriches lives and keeps friends and family values cemented in the American culture. With the intention of raising awareness, new ideas, and profitability, come and have a listen to Garagecast...Are You Ready?
Garagecast - All Things Power Sports and Marine
Ep. # 266 - "Revving Up Tradition: CEO Chris McGee on Bringing Moto Morini’s Italian Craftsmanship to the U.S."
Chris McGee, CEO of Moto Morini, discusses the brand’s legacy, expansion into North America, and commitment to Italian design and craftsmanship. Founded in 1937, Moto Morini is now increasing accessibility with high-quality, affordable motorcycles. The brand prioritizes strong dealer partnerships with Milan-based design and Chinese manufacturing for sustainable growth. McGee, whose family has deep roots in the motorcycle industry, shares insights on the cultural appeal of motorcycles and the importance of offering diverse models to meet regional needs.