Garagecast - All Things Power Sports and Marine

Ep. #314 - Live from MRAA. The 78% Challenge: Tackling Rising Boat Prices and Declining Sales

Garage Composites Season 6 Episode 314

Boating has changed—and fast. In this episode of GarageCast, Matt Gruhn from MRAA breaks down the most significant shifts facing marine dealers today, from soaring boat prices to rapidly evolving customer expectations. We dig into why most dealers still aren’t using AI, what the “dealership of tomorrow” must look like, and how transparency and technology will shape the future of buying and selling boats. A sharp, forward-looking conversation every marine professional needs to hear.