The Facebook Retargeting Hack Every Real Estate Agent Must Know! - Cody May - 272

In this episode, Cody reveals how to turn cold leads into red-hot leads on Facebook with just a few clicks. Learn the essential steps to upload homeowner data and target your audience effectively.

Here are the main takeaways:
- Choosing the Right Data Source: Discover platforms like PropStream to gather homeowner data and target them effectively with Facebook ads.
- Creating Custom Audiences: Learn how to upload a customer list to Facebook and create a targeted custom audience to ensure your ads reach the right people.
- Scrubbing Your List: Understand the importance of cleaning up your lead list before uploading it to avoid common issues.
- Ad Objectives & Strategy: Decide whether to run engagement ads or lead ads based on your goals, ensuring your campaigns perform well.
- Frequency & Retargeting: Focus on frequency when retargeting audiences to maximize ad impact and brand visibility.

For a deeper dive into the strategy behind these techniques, head over to the Tris Sales Dojo and watch the "Seven-Figure Real Estate Lead Generation and Profitable Real Estate Ads" training. If you need expert help with your ads, reach out to us at Sheridan Street!