SheSpeaks: Women of Influence
Welcome to the Women of Influence podcast, hosted by Aliza Freud and presented by SheSpeaks. Each episode features candid conversations with creators, CMOs, and media leaders shaping today’s marketing landscape, exploring how storytelling, trust, and paid media work together to move consumers from discovery to purchase. Built for marketers, brands, and creators, the show delivers practical insight into the strategies shaping the next era of advertising.
SheSpeaks: Women of Influence
Becoming a Leader: Finding Confidence & Success with Forbes' Laura Brusca
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In this episode, we sit down with Laura Brusca, the Chief Communications Officer at Forbes and President of New York Women in Communications (NYWICI). Laura shares her inspiring journey from her early days in communications to becoming a leader in the industry. We dive into her career path, the challenges she’s faced, and the lessons she’s learned. She offers advice for young professionals entering the field, discusses the value of building networks, and emphasizes the importance of stepping outside your comfort zone to grow personally and professionally.
Highlights from this Episode:
- The Role of a Chief Communications Officer: Promoting and protecting a brand, corporate communications, and the shift in dynamics with hybrid work environments.
- Career Path Insights: Laura’s career journey, including early internships that shaped her trajectory and how she discovered her passion for corporate communications.
- The Value of Networking: Laura’s involvement in NYWICI, her transition from volunteer to president, and how organizations like this help build networks and create opportunities for women.
- Overcoming Challenges: From public speaking fears to moments of embarrassment, Laura reflects on how these experiences have made her more confident and adaptable.
- Advice for Young Professionals: Tips for starting a career in communications, the importance of internships, and the value of being proactive and open-minded.
- Self-Compassion and Growth: Learning to not overthink feedback, give yourself grace, and use challenges as stepping stones for growth.
Follow Laura Brusca:
LinkedIn https://www.linkedin.com/in/laurabrusca/
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