Hospitality Daily Podcast

Where AI Actually Pays Off in Hospitality, and What Owners Should Demand - Ben Rafter, Hotel Equities

Josiah Mackenzie

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0:00 | 11:24

In this episode, Ben Rafter, CEO of Hotel Equities, shares where he believes AI is already delivering measurable results in hospitality and why operational applications are advancing faster than guest-facing experiences. He explains how Hotel Equities evaluates and tests new technology through HE Labs, the questions hotel owners should ask when selecting a management company, and where he sees AI driving hotel performance in the years ahead.

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Music for this show is produced by Clay Bassford of Bespoke Sound: Music Identity Design for Hospitality Brands