Subscription Box Answers
Welcome to Subscription Box Answers, the podcast for anyone looking to start or scale a successful subscription box business. I'm Liam Brennan, co-founder of BusterBox, a dog subscription box company that we started in a spare bedroom back in 2016.
Since then, we've grown to thousands of subscribers and over $13 million in sales, and along the way, I've learned a ton about what it takes to make a subscription box business thrive.
In this no-nonsense podcast, I'll be sharing all of my proven tips and strategies for building a successful subscription box business, from sourcing products to marketing to reducing churn.
Whether you're just starting out or looking to take your existing business to the next level, you'll find valuable insights and actionable advice here.
I will show you that it is possible to start your own subscription box business from your spare bedroom with little money and turn it into a full-time income.
Got a question you want answered on the show? Join my free Facebook group at www.SubscriptionBoxResources.com and post it there or email me at liam@subscriptionboxanswers.com. Thanks for tuning in, and I can't wait to help you build the subscription box business of your dreams!
Subscription Box Answers
Are Events Worth It?
Use Left/Right to seek, Home/End to jump to start or end. Hold shift to jump forward or backward.
In this episode of Subscription Box Answers, I talk about whether events are actually worth it for subscription box owners.
They can be expensive.
They can be time-consuming.
So you really need to make sure you’re getting something back from them.
Not just treating them like a tick-the-box exercise to make yourself feel productive.
Because that’s where a lot of founders go wrong…
They show up, set up a stand, spend the money, spend the day there…
But are they actually connecting with potential customers?
Are they actually selling boxes?
Are they actually building their brand in a meaningful way?
Or is it just action faking dressed up as “marketing”?
In today’s episode, I share my perspective on events, when they can work, and when they’re probably just a waste of time.