Keep The Change
You can transform your dealership from the inside out, and Bart Nollenberger will show you how. “Keep The Change” is your go-to podcast for leadership growth in the automotive world—and there’s a reason leaders across the country swear by Bart’s coaching. His hands-on, proven approach has helped managers and owners just like you create lasting, meaningful change in their dealerships, and in every episode, he’s sharing his personal breakthroughs, field-tested strategies, and inspiring success stories, so you can do the same.
If you’re new here, you’re exactly where you need to be. Each episode of “Keep The Change” will empower you to develop stronger leadership skills, build a winning culture, and stay ahead in a fiercely competitive market. Ready to go beyond sales training and actually transform how your dealership operates? Join Bart and keep the change you’ve worked so hard to create.
Keep The Change
A New Way to Lead: How These Car Dealers Built a Culture That Wins
In this episode, I sit down with two incredible leaders—Mickey Seelye, President of Seelye Automotive Group, and Stan Qualls, GM and culture driver—to unpack what really drives sustainable success in the car business.
Here’s the twist: it’s not about selling more cars.
It’s about serving more people.
Whether you're a GM, GSM, sales leader, or dealer principal, this conversation will challenge how you see your role—not just as a business operator, but as a leader who carries real influence at home, in the store, and beyond.
In this episode, we talk about:
- The wild origin story of Seelye Auto Group: from janitor to dealer principal
- Why culture beats commission plans—and how to build one that actually lasts
- Leading with faith in a high-pressure, high-performance industry
- What’s really keeping your managers up at night—and how to show up for them
- Identity, burnout, addiction, redemption... and why your best days are still ahead
If you're in the auto industry and you’ve ever felt like:
- You're great at the grind, but struggling to connect with your team
- You're hitting the numbers, but something’s missing at home
- Or you’ve lost yourself chasing titles, trophies, and 20 Groups…
…this episode is your reset button.
It’s raw. It’s honest. And it’s exactly what more dealers need to hear in today’s business climate.
Enjoying the show? Subscribe and leave a review on your favorite podcast players!
- Subscribe on Apple: https://podcasts.apple.com/us/podcast/keep-the-change/id1622521488
- Subscribe on Spotify: https://open.spotify.com/show/2xcQk7kNGNOnWuZ14aDkWC
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