Keep The Change
You can transform your dealership from the inside out, and Bart Nollenberger will show you how. “Keep The Change” is your go-to podcast for leadership growth in the automotive world—and there’s a reason leaders across the country swear by Bart’s coaching. His hands-on, proven approach has helped managers and owners just like you create lasting, meaningful change in their dealerships, and in every episode, he’s sharing his personal breakthroughs, field-tested strategies, and inspiring success stories, so you can do the same.
If you’re new here, you’re exactly where you need to be. Each episode of “Keep The Change” will empower you to develop stronger leadership skills, build a winning culture, and stay ahead in a fiercely competitive market. Ready to go beyond sales training and actually transform how your dealership operates? Join Bart and keep the change you’ve worked so hard to create.
Keep The Change
From Marine Corps to Main Street: Ken Cook on Building a Dealership with Core Values
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Ken Cook, owner of BZ Automotive in Indiana, sits down with Bart Nollenberger to share his journey from a short career in the Marine Corps to becoming a successful independent dealer in a market dominated by giants.
Ken opens up about the power of core values in shaping culture, why he rewards employees based on those values (including sending a long-tenured couple to Hawaii), and the personal decisions — like giving up alcohol — that transformed his leadership.
Bart and Ken also dive into the Johari Window, emotional intelligence, and why the best leaders take an honest look at themselves before asking anything of their team. Whether you're running a dealership, building a business, or leading a team of any size, this conversation will challenge you to raise your own standard.
Ken's contact: ken@drivebz.com
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