Be S.H.E.

Are you ready to Be S.H.E.? That's Be Seen, Be Heard, and Be Empowered! I'm Heidi Schalk, Business Strategy Coach, welcome to the Be S.H.E. podcast. Each week, I'll be sharing tips and strategies to help you increase your visibility, amplify your voice, and take control of your life and business. We'll cover everything from personal branding to marketing, networking, public speaking and leadership. I'll also be interviewing successful women who have made their mark in their respective fields and are on a mission to make a positive difference in the world, so you can learn from the best. So, if you're ready to step out of the shadows, make your voice heard, put your stake in the ground and take charge of your life, then tune in and subscribe to the Be S.H.E. podcast. I’m excited for you to join me!

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Be S.H.E.

Ep. 72 Unleashing Your Brand Voice: A Fun and Insightful Conversation w/ Becky Freemal

April 04, 2025 • Heidi Schalk • Episode 72

In this lively episode of the Be She Podcast, host Heidi welcomes Emmy award-winning broadcast journalist turned bestselling author and fractional chief marketing officer, Becky Freemal.

With her infectious energy and wealth of knowledge, Becky dives into the importance of storytelling in business, sharing how her unique approach helps companies uncover their brand voice and build a clear path forward.

Throughout the conversation, Becky and Heidi discuss the challenges of transitioning from journalism to the business world, the significance of knowing your numbers, and how to overcome imposter syndrome. Becky also offers actionable advice for entrepreneurs looking to define their brand voice and connect with their target audience.

Tune in for an engaging and informative discussion that will leave you feeling inspired and ready to take your business to the next level. Don't forget to grab Becky's free gift and check out her book on Amazon! Listen now and join the fun!

Becky Freemal is an Emmy-award-winning broadcast journalist - turned - best selling author. She brings her strong ability to connect people through evidence-based stories to the corporate world, helping businesses realize growth and reach desired outcomes.

As a fractional Chief Marketing Officer and founder of The Market Exec, she focuses on helping fellow founders, CEOs, and marketing and communication teams uncover the brand voice of their organization, and build a clear and cohesive path forward. Becky breaks the exhausting cycle of throwing marketing tactics at the wall like spaghetti for her clients, and ensures leadership teams have data-driven marketing blueprints that produce results.

In her bestselling book Brand Voice, People + Data Drive Results Becky shares a clear message - Building the storytelling capability of your company isn’t a soft skill. It is a necessary skill for the growth and success of your company.

To connect with our guest, click on the links below:

Website: https://themarketexec.com/

LinkedIn: https://www.linkedin.com/in/beckyfreemal/

Facebook: https://www.facebook.com/Beckyfreemal

Instagram: https://www.instagram.com/beckyfreemal

Book - Brand Voice, People + Data Drive Results: https://a.co/d/9XMUR13

Free Gift: https://www.beckyfreemal.com/freegift

Award: https://youtu.be/h6EM_XP5Nc4?si=ouywXTzI3u4dCRhp

Connect with me:

Instagram: https://www.instagram.com/heidischalkcoaching

FB Group: https://www.facebook.com/groups/femaleentrepreneursandleaders

Spotlight to Scale: https://www.spotlighttoscale.com/blueprint

LinkedIn: https://www.linkedin.com/in/heidischalkcoaching/

Ready to grow your biz: scalewithheidi.com