What's Working Now? August Engagement Trends

Stay on top of social media in 2025 with the latest trends you need to know!

In this week’s episode, we dive into 11 current trends shaping the social media landscape—from the dominance of short-form video and the power of storytelling, to why community matters more than follower count, how AI can boost your content creation, and the growing importance of social search. Plus, we explore the rise of micro-influencers, new platform opportunities, and creative ways to engage with your audience like “Ask Me Anything” sessions.

In this episode, we cover:
 00:40 Why Short-Form Video Is Here to Stay
 02:15 The Impact of User-Generated Content and Storytelling
 04:10 Community vs. Follower Count: What Really Matters
 06:05 How Social Listening Can Elevate Your Brand
 07:30 The Power of Micro-Influencers for Authentic Reach
 09:00 Using AI Tools to Beat Writer’s Block
 10:40 Optimizing Content for Social Search on TikTok & YouTube
 12:15 Quality Over Quantity: What Your Audience Wants
 13:50 Keeping an Eye on New Platforms Like Neptune
 15:20 Engaging Your Followers with “Ask Me Anything”

Whether you’re looking to refresh your strategy or start implementing new ideas, this episode gives you practical insights to help your content stand out and connect authentically.

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