Western Life & Style Trailblazers

Join us on Western Life & Style's Trailblazers Podcast, a business podcast focused on the western industry hosted by Emmy Award winning TV Personality and brand owner, Ali Dee, and Nicole James, a western business owner and master of social media and sales. Each episode we sit down with successful professionals in the field to learn about their careers, businesses, and the lessons they've learned along the way. From ranching and farming to fashion and rodeo, our guests come from all corners of the western industry to share their stories and advice on what it takes to thrive in this unique and dynamic market. Whether it's uncharted challenges or outstanding triumphs, these trailblazers offer valuable lessons for anyone looking to blaze their own path to success. If you're just starting out or looking to take your career to the next level, Trailblazers is the perfect resource for anyone wanting to make their mark in the western world. Tune in and join the conversation on Trailblazers.

Podcasting since 2023 • 21 episodes

Western Life & Style Trailblazers

Latest Episodes

EP. 20: Leigh Martin: From Custom Saddles To Popular Western Handbags

September 15, 2026 • 26:21

EP. 19 Alexis Kimzey: How Faith and Hard Work Saved Me

You can grow up surrounded by rodeo and still feel like you have to “earn” your place. That’s why this conversation with Alexis Kimsey hits so hard. We talk about what it’s like to build a Western career from the inside out, from her family’s B...

September 07, 2026 • 33:12

EP. 18: Paige Murray: From Small-Town Horse Girl To Western Storyteller

She didn’t grow up in a rodeo family, but she still found her way to the heart of the Western world. I’m joined by Paige Murray, one of our Western Life and Style 30 Over 30 winners, for a candid, warm conversation about building a cowgirl life...

August 27, 2026 • 21:15

Ep 17: Rooted In Grit: Judy Wagner’s Journey

A ranch kid with eight siblings. A marketer without a formal degree. A leader who turned Western heritage into living, breathing brand love. Our conversation with Judy Wagner charts a path powered by grit, purpose, and the kind of storytelling ...

November 13, 2025 • 29:33

Ep 16: From Small-Town Indiana to Shaping Western Sports: Jenna Morr on building brands, athletes, and a movement

A small-town girl who planned on dentistry ends up redefining how the world sees cowboys and cowgirls...this is Jenna Morr's story, and it’s packed with lessons any brand or athlete can use. We sit down with Jenna to chart her leap from Big Ten...

October 16, 2025 • 30:31

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