The WinBack Marketing Podcast
There's gold buried in your lost customers, and this podcast is dedicated to helping you mine that gold. You'll hear sales and marketing thought leaders sharing their best customer winback strategies and stories. You’ll learn how they scaled B2B revenue without customer acquisition costs, optimized customer retention and grew market share. Lost customers are low hanging fruit and it’s my hope that these customer winback success stories will inspire you to reap the revenue lying dormant in your own lost customers.
The WinBack Marketing Podcast
Churn, Retention & Winback with Anita Toth
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Dan Pfister
This week I'm excited to welcome customer retention strategist Anita Toth, aka the "Chief Churn Crusher" to the show.
In this episode Anita shares a number of extremely interesting insights into customer retention, winback and acquiring a deep understanding of why our customers churn.
Anita is a true master of her craft and I think you’ll get a lot of takeaways from this episode.