The WinBack Marketing Podcast
There's gold buried in your lost customers, and this podcast is dedicated to helping you mine that gold. You'll hear sales and marketing thought leaders sharing their best customer winback strategies and stories. You’ll learn how they scaled B2B revenue without customer acquisition costs, optimized customer retention and grew market share. Lost customers are low hanging fruit and it’s my hope that these customer winback success stories will inspire you to reap the revenue lying dormant in your own lost customers.
The WinBack Marketing Podcast
Weeds and Winback with Stu Heinecke
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Dan Pfister
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This week my guest is growth strategist Stu Heinecke.
You probably know Stu as the author of "How to Get a Meeting with Anyone" and in our chat we talked about his latest bestseller "How to Grow Your Business Like a Weed".
Stu laid out his "Weed" philosophy, described how it applies to customer winback, and showed us the "weed-like" advantages winback offers.